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cover of episode Why Google search isn’t going anywhere anytime soon (from The Next Wave)

Why Google search isn’t going anywhere anytime soon (from The Next Wave)

2024/8/20
logo of podcast The TED AI Show

The TED AI Show
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B
Bilawal
M
Matt Wolfe
作为《The Next Wave》播客的主持人，Matt Wolfe 深入探讨了人工智能和未来技术的发展趋势和实用应用。
Topics
Bilawal: Google凭借其强大的模型、广泛的分发渠道和现有的广告销售生态系统，在AI冲击下仍占据搜索领域的优势地位。虽然生成式AI模型如ChatGPT带来挑战，但Google拥有强大的搜索索引和广告业务模式，使其仍具有竞争优势。Google拥有最完整的物理和数字世界模型、广泛的分发渠道以及完善的广告和销售生态系统，这些使其在AI搜索领域仍然具有强大的竞争力。未来的搜索引擎可能会结合大型语言模型和强大的搜索索引，提供更全面、更准确的搜索结果。人们对AI的期望值过高，导致实际应用与预期之间存在差距，这可能导致人们对AI的热情下降。虽然GPT-4到GPT-5的进步不如GPT-2到GPT-3显著，但这并不意味着AI技术发展停滞，可能只是由于计算能力的限制。Sam Altman对GPT-4的评价可能带有营销策略的成分，旨在保持公众对AI技术的热情。创建地球的数字孪生体可以为人工智能模型提供大量的训练数据，从而提高其在现实世界中的导航能力。基于神经辐射场技术的3D建模技术将是未来地图发展的方向，Google地图也将受益于此。基于现实捕捉技术的3D建模技术在实用性和趣味性方面都有广泛的应用前景。在AI技术发展中，应重视同理心，理解不同群体的利益诉求，寻求平衡点。 Matt Wolfe: 由于AI生成内容的泛滥，Google正在调整搜索算法，更加重视权威性和领域权威性。 Nathan Lanz: (没有在核心论点中明确表达观点，主要参与讨论)

Deep Dive

Chapters
The episode explores the potential challenges facing Google's search engine supremacy due to advancements in generative AI models and discusses the implications for the future of search engines and advertising.

Shownotes Transcript

Is Google's dominance in search engines at risk with the rise of generative AI models? In this episode from The Next Wave, a podcast we think you'll like, hosts Matt Wolfe and Nathan Lands dive in to the conversation with Bilawal. They explore the potential challenges facing Google's search engine supremacy due to advancements in generative AI models and discusses the implications for the future of search engines and advertising. Bilawal discusses the impact of AI-generated content on search results and the need for a nuanced approach in navigating the evolving landscape of digital information.Check out more The Next Wave on YouTube or wherever you get your podcasts.