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cover of episode Transforming Transactions With Technology: eBay’s Nitzan Mekel-Bobrov

Transforming Transactions With Technology: eBay’s Nitzan Mekel-Bobrov

2022/5/17
logo of podcast Me, Myself, and AI

Me, Myself, and AI

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Nitzan Mekel-Bobrov:作为eBay首席AI官,我领导公司利用AI技术提升全球买家和卖家价值,包括语义推荐、推理系统、视觉理解和沉浸式视觉体验等。我们关注AI的端到端体验,不只是模型本身,还包括工程化和业务应用。我们希望通过AI工具赋能客户,让他们创造自己的体验,例如最近推出的3D可视化工具,允许卖家轻松创建商品的三维模型。我们的AI策略独特之处在于其双边市场模式,专注于为客户构建工具而非直接构建体验,这需要更高的弹性和更广泛的测试。我们专注于智能视觉体验,例如沉浸式、交互式和自适应的3D体验,这将改变eBay平台的未来。我的背景是生物学和神经科学,这让我对人类智能和人工智能的理解更加深入。我认为AI的应用不应简单地将技术强加于理论用例,而应深入了解业务流程和实际情况。大规模应用AI的最大障碍是人员协调问题,需要不同部门的人员通力合作。AI不应该被视为完全取代人类,而应该关注人机协作,这需要改变人们的思维方式。在客户服务方面,我们正在采用端到端方法,将系统和模型设计结合起来,以改善人机交互。 Sam Ransbotham:本期讨论了AI在eBay的应用,以及如何将AI与业务战略相结合。 Sherwin Kodobande:本期讨论了AI在eBay的应用,以及如何将AI与业务战略相结合,并探讨了AI技术与其他技术的差异。

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Nitzan Mekel-Bobrov discusses the strategic change from Chief AI Scientist to Chief AI Officer, emphasizing the importance of AI engineering and business impact.

Shownotes Transcript

eBay is familiar as an e-commerce site that facilitates transactions between buyers and sellers. But as eBay’s first chief AI officer, Nitzan Mekel-Bobrov is focused on the role artificial intelligence technology can play in enhancing the user experience for everyone who engages with the platform.

In this episode, Nitzan shares examples of the AI tools eBay is building, such as a 3D visualization tool for sellers create their own models, and intent detection tools to enhance customer service. He also discusses his academic background in biology and neuroscience, his purposeful progression from health care to financial services to online travel and finally to e-commerce, and the challenges of scaling up AI capabilities organizationwide to drive transformational value. Read the episode transcript here).

Me, Myself, and AI is a collaborative podcast from MIT Sloan Management Review and Boston Consulting Group and is hosted by Sam Ransbotham and Shervin Khodabandeh. Our engineer is David Lishansky, and the coordinating producers are Allison Ryder and Sophie Rüdinger.

Stay in touch with us by joining our LinkedIn group, AI for Leaders at mitsmr.com/AIforLeaders) or by following *Me, Myself, and AI *on LinkedIn).

Guest bio:

Nitzan Mekel-Bobrov is chief AI officer at eBay. He leads the company’s vision and strategy for transforming how it delivers value to sellers and buyers around the globe through AI-led experiences, such as semantic recommenders, reasoning systems, visual understanding, and immersive visual experiences. Mekel-Bobrov has led the AI organizations at some of the largest brands in health care, financial services, and e-commerce, spanning AI science, engineering, and product development. He holds a doctorate in computational genomics and a master’s degree in computer science from the University of Chicago.

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