Chase Center + Summer Update
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Hello, acquire listeners. And happy summer, David.

happy summer indeed. Feel like a kid let out of school.

I know you just got back from hawaii or you feeling refreshed.

I am feeling as refreshed and relaxed as the father of a three hundred thousand and three year old can possibly be. Yeah.

I bet we'll get to that and carve out some sure you listeners. We after ten years straight of never taking any time off of acquired, we are doing like six weeks off over the summer. And IT turns out that doesn't actually mean six weeks off of work for uni. David IT means six weeks of not making an episode because we are putting all of our energy and focus into september tenth at the chase center. David, what are we doing?

yeah. Check center live show in partnership with our good friends of J P. Morgan payments.

This is going to be, as many of you have already heard, the biggest thing that we have ever done. This is where the warriors play. It's the brand new arena in the middle of downtown effort eco.

And mark zuker berg is gonna there with us on stage. He is only one of the acts that we are planning. We have been very, very busy. We are pulling out all the stops. It's going to be an amazing event.

You'll have some fun surprises for everyone that we're not planning to share in advance. So if you're free, september tenth or if you can make yourselves free, be in safeties go funny. We announced many months ago on the show save the date, but then we actually haven't had an episode since tickets have been on sale.

And so despite the fact that we emailed a lot of you and we waited and we put in this lack David neighbour on the phone yesterday, we were like how we should probably let people who just listen to the podcast and don't follow, acquire anywhere else know about IT to so acquire dott FM lash. Sf, we really hope to see you there. Our goal is really just to feel like the biggest celebration and community of like minded listeners possible, almost like the omaha. For tacker omaha.

the west coast, it's gonna be great. Listeners are organizing a bunch of events around the show itself in the days before and after. It's gonna a really cattle like the omaha weekend. So if you want to stay up to date on all of that, look for announcements in the slack in the coming weeks.

Yep, and feel free to plan your own too at the end of the day, even before announcing this on the podcast here, there are several thousand of you who have bought tickets and are coming. And so no one venue except for the chase and is gonna ld us all anyway. So if you're coming and you want to plan dinners or happy hours or company meet ups or anything, please just feel free to take the initiative, do that post and slack. We'd love for that to happen.

The other thing we should say here, there's two ticket Prices. All in Price is one hundred dollars for floor seats, which are almost gone at this point time, and fifty dollars for everywhere else in the arena that's that's all in and that includes ticket master fees were pretty sure this is the cheapest event that has ever been put on ticket praise wise at the center, definitely not the cheapest event production budget was, but are really proud of that.

We want this to be open and available and accessible to everybody. We want as many of you there can make IT. This is like a party that we want to threat for everyone.

yeah. Well, David, matter, we have a few minutes here and were not mid episode. Should we reflect on the last few months in acquired land, we thought listeners would be interested in a little bit of a peak behind the scenes.

Ah it's been a hell of right the last couple of then. I don't think I even really still living for hawaii, whatever IT was ten days ago at a just to stop and reflect on this, my second daughter was born at the end of April and then the world street journal article about us came out, I think, like two weeks later. So it's just been a win.

Yeah, it's funny. It's been one of these things. People have asked, what is the impact on the wall street journal profile? And it's hard to dismiss ate the two things that happened concurrent, that peace, which is the best encapsulation of what acquired is that has ever been published.

There are sort of bit two canonical pieces. David lizzy's wonderful piece in fast company last year, following the production of the nike episode, really dives into the making of an episode. And what that is all about. And this one is kind of like what is acquired today and how does this thing come to be? And what happened is when that article came out, acquired became the number one podcast on both spotify and apple charts in the world.

That is a mind blowing. That is not something that we ever, ever thought no would even be remotely within the roof of possibility? no.

And what that LED to is the number one has staying power. Because if anybody opens up apple podcast right now and hit the browse, have you can very clearly see the number one podcast is the one centers on your screen that you're curious about checking out.

So all of the goodness that came from the W S G P S was then massively amplified over the course of weeks and months because we just stayed the number one podcast in this self fulfilling profession way across both giant podcasting platforms. So to just add some numbers to that, because we've got to the question so many times we were talking, we should talk about our on air three hundred and seventeen thousand new subscribers or followers, depending on whether you're using apple or spotify. Parolin have followed the show since the wall street journal peace went live. And for context, in january, coming into the year, we estimated our listener base was about five hundred thousand people.

IT was a .

major event. yes. And so David, I had always sort of been of this belief, especially when i'm working with starr tup s like don't count on a single press article being trajectory changing for you that's generally true. Accept when IT isn't .

yeah like all the companies recover on the show. It's the exceptions to have proved the role here. There was a wonderful peace benkoe who wrote IT.

The journal is a excEllent journal, is a the most respect for him. He raise the science of success column at the journal that this was part of. If this is one of those lightning in a bottle moment, I don't know how to describe IT otherwise.

Yeah, so part of this is a welcome to all of you who heard new listeners to the show. You know, David, i've been doing this for close to ten years now. The audience has grown slowly at IT, doubled organically every year for the first nine years.

And one way to think about that because we don't really do paid marketing, what that means is the whole audience space, on average, told one friend who stuck around and listen to the show every year. So in some sense, that almost nothing to write home about. But on the other head, actually just kept happening.

And the cool thing is IT went there to build the audience space that we really wanted, because everyone personally recommended IT to a friend, rather than having an explosive growth moment. And so that's why the slack is such a wonderful in civil place. You know, it's not like this community that sort of showed up out of nowhere.

It's this community that's been slowly building organically by inviting other people who they know in from the real world over time. And then if I could say what would be the single best growth event if we were going to have a outsized external force that brought a bunch of audience? The wall street journalist is the exact right out hits to join.

The rest of you have the same thing. yeah. W.

S, J, S. Subscribers are among the most well educated, thoughtful business people in the world who love learning out on this stuff. We're delighted to have anybody here who just found out because you read the W. S. J.

totally. Other thing that was so surprising about this, how I used to work at the wall street turn all long, long time ago, briefly earlier my career, so I identify with the deeply and love the publication and was so glad they were gonna ver us. But I at least have always believe that people aren't gonna discover podcast by reading about a pod caster in another medium. If you read about something, you're probably gonna go open up your phone and your pog as player and hit subscribe or you're in some other modality, right? But this proved us wrong.

The dirty secret behind a quiet is every episode is about the exception. Every company we talk about is the most extreme outlier. I often find myself wondering, even though we have this playbook in this lessons learned is the real playbook that you can learn any lessons.

Because there are such extreme outliers, these big t companies, there are all monopoly or near monopoly in the largest and most profitable markets in the world. Well, like no one else's business is that. And so the lesson you can draw from a cash gusher that is extremely difficult to disrupt some of the things you can apply to building your business. But it's much more interesting, which is, of course, why we do the history, in fact, to go look at them in their first few years of life to understand how they catapulted to the position, rather than trying to learn something about the companies as you perceive them today.

IT feels like a visceral manifestation to you and me of this. Take away from all of our episodes, every great success story is idiosyncracy. Yes, you can't plan this, and they all are their own journey is why we can make a four, five hour episode about all these different companies and is not as well they did the same thing that the other companies did.

Yeah, part of this takes away from me is it's sort of unclear if and what would ever be a large outsize growth event. Like when you look at our chart, it's perfectly smooth for almost a decade until there's this one point where you can see, oh, something clearly happened and numbers jumped up from may to now. And I don't know that you can ever really plan for those.

So A P, R. Person and mailed me, how did you pitch that piece to the journal? And I was just laughing like we didn't.

Yes.

there is no way you could possibly anticipate something like this happening and then execute A P, R, strategy to try to make that happen. Maybe other people know differently, but i've never once seen that be the way that things like this happen. Well, let's see things we wanted to do today chat about the arena show.

Oh, one other note on that. A few people of email us and said, my whole company is is coming. We even had a parent email us and say, my thirteen year old wants to have his birthday party by bringing all of his friends to the live show, which is the cool thing ever, cool thing ever. A crazy that's real if you're interested in something like that to email us. Hello, I acquire data FM for big group ticket buys and there's a special office that we can hold you up with that helps deal with that.

Ah we've had a few companies in touch with us and say that I did they remote first companies that that they somewhere else like oh, we're gonna do our fall outside as a company in separate esco for the live show is super call. So if you want to do anything like that, hello, require data will make that happen. We'd love to have you here. Yep.

the other thing that we wanted to do, we ve got one more sort of announcement on show structure and then car vets. So the show structure thing is, as you may have guest or observed, the thing that makes acquired episodes unique is the format of David and I sitting down, doing the hundreds of hours of research, coming together with separate prepared minds, with separate understandings of the history and with separate beliefs about what made this business work. And then doing our four hour format to tell the story and unpack why the business worked.

And that very different than an interview show where you have a great guest on where everybody knows their name and you interview them and then you say so long folks and you sign off. There are many of those shows and there are many excEllent, excEllent of those shows. Occasionally, we do have the opportunity to interview someone like jensen, like charley y, like dara from uber where we have covered the business in the past or perhaps someone like how is shutt is willing to spend the five, six hours with us that IT takes to do our standard format with them present.

But what we've basically done is we've decided that the main show, with few exceptions, is for doing our core four hour format of David and I together. Occasionally, we will follow that up with an interview with the protagonist after we've had a chance to really do our thing. But that kind of leaves us with a whole bunch of opportunity to do great interviews, but just that are not quite acquired. And so A Q 2 has really become the place where we're doing all of that now。 And so if you like interviews, like the one we do with the synapses founder and the same ops C E O to kind of do a deep on the state of semis today or the next one we have coming out as an ervy with joe montana, who managed to shift from being one of the best football players of all time, you know, many time superball.

M V P, to a really excEllent vision. capital.

Alist, to an exceptional investor. yes. yeah. And we've got several other public company. C, E, O is lined up that we're going to be doing on ACQ2 soon。 So well, David, I are taking some time to breathe, breath for the arena show. If you're feeling like you wanna experience some more required and you ve already gone through the back, cat og A C Q two is the place to tune for those as they come out.

Indeed are right to bring us home here for little summer session. Carve outs, carve outs. Then we are about to record and you stop. You said, waited and I ve got a Walker on my house. I am so excited to hear what you came back to us with.

right? So we may have to start doing this on the show, or we may hear revolt if we start doing this. I don't know that you and I both have small children. There's like a whole second category of goods that are parent related .

baby car belts, yeah, parent carts.

So i'll do my parent carvel first. On the holiday special, I gave two stroller recommendations. So in keeping with tradition, i'm doing a third stroller recommendation my father's day give .

there's the most bad gilday ever I will love IT wait was your father's day gift a stroller? IT was a running stroller .

because he kind of perfectly aligned with by sun turning six months old, which is when it's reasonably safe for them to be in a running stroller. And i'll tell you, he loves IT running through the park near our house trees wising by whether it's wake time or a nap time, it's great I get the miles in. I've been ramping up by running again, which is, you know, now that i've nine months old, the thing you can to start doing again. But the two I, or do I I don't exactly know how to pronounce IT. I D never .

know how to pronounce you.

I'm going to message up with my american, but I think it's colloquially referred .

to in amErica is truly, T, H, U, L.

Is the brand right? Yes, the urban glide three is excEllent, and I highly recommended to anyone who is thinking about running with a small child.

It's funny. I never got into running stroller, running with children. I think I would really enjoy IT, but it's so hilly here in safet.

Cisco, yeah, I can't imagine push that thing.

yeah. I've been more in Carrier mode and then doing hikes with the baby in the Carrier. what? I'm now back in that world with baby number two here? Well, okay, great.

Well, trade off. You did your parent car about, i'm to do my parent car out, then i'll kick IT back to you. So mine actually is what you started the show off with was my time in how I so our second daughter just turned three months old.

We wanted to do a family vacation while we're having this little acquired. I, before Jenny goes back to work, and we were think, what could we possibly do with like a three year old in a three months old? That is going to be the least bit enjoyable, xing, as a family vacation.

And we scoured the earth. And the best idea that we came up with was the disney resort in hawaii. IT was awesome.

Let me tell you, this place is called alloying. IT was perfect. So IT is not the nicest resort.

IT is not a disney park. There's no like ride or stuff. And as far as disney goes, it's actually fairly light touch. So it's not the best, isn't the experience. It's not the pretty st.

Beach, but you you are .

really selling IT. IT is not spiky in any category, but the one diagram of needs of like you have a Young family, you are a harried parent, you want something like a hawaii vacation, where you can have some hope of getting a little bit of relaxation in, and everyone will have a good enough time.

Like many IT nails, the center of that then, diagram IT, was truly like the very best trip we could have done at this stage in our lives, is great to know. Highly, highly recommend for anybody in the same life face. Although there were people of families of all phases, that there weren't many non families there, I will say, but there were big family reunions happening.

There were parents with preteens. They were parents with teens. I was a little surprised by that. But I mean, who doesn't love disney and who doesn't love hawaii? Ah I highly, highly, highly recommended, especially with the Young children.

right? Great to know I am my adult carve out I don't. My carve out that anyone can appreciate is a sunglasses s brain called meller M E L L E R.

When I was at my body's wedding in crete earlier this summer, I was out walk around the shops and I forgot my sunglasses because I left super early in the morning, and I just grab b these because they were at the storm as I go. Those are pretty cool. They are the highest quality lenses that I have ever had in a pair of sung glasses. And maybe it's because I just always buy cheap through away and glasses because I lose all the time. But fifty nine bucks polarized, it's the type of lens where you put him on and you can see things that are further away clear Normally when you put some form of glass in front of your eye.

it's a little bit right.

It's not going to get any Better than your own clear. But I noticed that I put this on, and I can sudenly see Better than I can with my own playing eyes. So, well, I like now a loyal meller m yellow ly. Our sunglasses .

is IT a athor ex atia brand or is IT an india? A great question.

I mean, my general answer when anyone else is that a solo oda would be yes. Of course, IT is just because it's the default enter for all the brand.

Now it's a safe that yeah.

you know ray bands and OK nothing, but I don't think so.

Well, speaking of, I am intentionally wearing my red band medals here to prepare.

I see you.

I especially enjoy these in how I they were great.

Yeah, they were great. But now I don't think unless my quick google was wrong, that I think meller is not as low lastic independent.

wow. wow. The question is for how long? Well, to bring home on our summer car vot theme, my car vote for everyone are at summer time, which means, sadly, no nfl.

But with a little baby, I finally got around to watching the reflex quarterback series from last year and then the new receiver series. They're so good. I love them both.

The quarterback series, especially, there is no other position in sports or early sports that I am familiar with that are like large team sports, were so much of the game hinges on that one person just following, like they had a mental work that goes into being in a lead and fell quarter back and and just the pressure that these guys are under is so IT means receiver was funny too. Like I enjoyed receiver almost equally as much. But it's so funny to watch the difference between the preparation and the pressure that the counter backs are under versus what the receivers are doing. Very, very different stakes, although they are obviously the receiving end of what the counter picks .

are throwing are right on my list. With that listener's, thank you for tuning into our benny David randomly hop on a call and you get to listen summer mini episode here we really hope to see you september tenth and severity go more can can have a blast. Mark zuker berg and other special guests will be there.

And yeah, feel free to organ ze any meet up, lunches, dinners, anything you'd like in the acquired slack, acquired dota m slash slack and tickets are available now at acquired data m slash S F. A huge thank you to our friends of J. P.

Morgan. Payments for just pulling out all the stops. Their team is so awesome. It's like the acquired team has triple or quite tripled in size for a few months here. What we all do this together IT really does feel like we are one.

yeah. It's not just that their name is on the building, which IT is, but they are performing a heroic amount of work and effort to make this hopefully the best life event that you've ever been to.

And we cannot wait you alright without listeners. Thank you. You'll see next time.

see in. September the.