Chalene picks up where she left off in yesterday’s episode (“The Number 1 Mistake in Business”). You MUST start there before you listen to this one. In this episode, Chalene talks about the ways in which business owners misuse social media. She provides practical tips to keep the attention of your potential audience and to capture their email addresses. She also discusses freemiums, opt-ins, and having a plan for your direct email engagements. It’s all about having a strategy!
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