Today With Abby Fitzgerald:

Welcome to a Well-Designed Business! In today's on-air coaching session, I'm helping my guest, Abby Fitzgerald of Fitz Haus Interior Design, master the seasonal ebbs and flows of her business–a challenge that every designer faces but few plan for effectively.

Today, we're diving deep into creating a strategic roadmap for her year, tackling everything from revenue planning across quarters to building those crucial financial reserves. After years of managing WindowWorks through seasonal cycles, I'm sharing exactly how to prepare for slower months while maximizing the busy ones.

If you've ever worried about those predictable slow seasons or wondered how to structure your year for consistent success, this episode is your blueprint for action.

LuAnn Nigara and Abby Fitzgerald’s Ah-Ha Moments:

"The difference between success and failure with a proven idea isn't about being first - it's about being the one who actually takes action. Success goes to the person who hears the idea and does something with it." - LuAnn Nigara

"In business, don't waste time deciding what others are doing. Stay in your lane, build your business with respect, maintain the right cadence, and operate from a genuine place. Don't be a pain in the butt - just do your work authentically." - LuAnn Nigara

More About Abby Fitzgerald

Fitz Haus is a full-service interior design studio dedicated to bringing beauty, style, and functionality into your home serving clients in Central Pennsylvania.

Fitz Haus Interior Design was founded by me, Abby Fitzgerald, with the intention of creating beautiful spaces while providing a first-class customer experience. I have always had a love for design and had the opportunity to design and build my family home, which sparked my creativity and allowed me to showcase my design skills. I have a unique background in marketing, sales and public relations. I spent years in the corporate world before taking the leap to open my own business and pursue my true passion.

My husband Kerry and I reside in the small town of Carlisle, Pennsylvania with our three children Ryann, Liam and Ava Grae. When we're not travelling or running to and from soccer games we love spending time at home together.

Connect with Abby Fitzgerald

Website

Instagram

Facebook

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Other Resources:

This podcast supports the Savvy Giving Design Coalition. Learn more about it here!

AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project

AWDB #164: Susan Wintersteen- Savvy Giving by Design

2025 Business of Interiors Community Summit - June 23rd and 24th!

LuAnn University Intensives - Coming up mid-March!

Other Shows:

AWDB #453: Carolyn Flannery: Impact Your Pipeline With This One Strategy

AWDB #683: Jessica Matteson: The Client Experience Is #1 in Design

AWDB #1010: Overheard: Developing Resilience in Interior Design Business Leadership with Antonio Deloatch Jr, Sandra Funk and Robin Burrill

1066: On Air Strategy Session: Abby Fitzgerald: Planning Your Design Business for Year-Round Success 01:10:14 Share

A Well-Designed Business® | Interior Design Business Podcast

Shownotes Transcript

1066: On Air Strategy Session: Abby Fitzgerald: Planning Your Design Business for Year-Round Success