On this episode of Boss Talk:

How do the best product marketers see and explain a trend?
How much is the best marketing truth vs. spin?
Does the marketing function create the strategy or execute on it?
What are the core skills and competencies of a great product marketer — and how do you find, or train, product marketers?
Should you create a category, or try to capture an existing category?
What is the minimum viable audience ?
What's the role of open source in getting a minimum viable audience?
How should an open source company handle DevRel, licensing, and big cloud competitors?

Boss Talk is the Clubhouse show where a16z cofounder Ben Horowitz and Ali Ghodsi, the Founder/CEO of Databricks, discuss CEO stuff, leadership stuff, management stuff... boss stuff. Live every Tuesday 5-6pm on Clubhouse.

Boss Talk #10: The Story is the Strategy with Dave McJannet 01:01:34 Share

a16z Live

Shownotes Transcript

Boss Talk #10: The Story is the Strategy with Dave McJannet