DTC POD is a podcast about all things direct to consumer. We cover everything for starting, growing,
“If you’re looking to scale user-generated content and influencer-generated content, Trend can help
“When you find good people keep them close, even if you don’t know yet how you might work with them.
“If you want to get even more mileage out of influencer and creator partnerships, you should try whi
“The most important thing for digitally native brands is that they stand for something beyond just t
“If you’re sourcing and creating high-quality user-generated or influencer-generated content, throw
“I remember walking the halls of EXPO West and not really seeing any multicultural food brands. That
“Black Friday sales in the US have increased by over $1B every year since 2017.” @jadesai94 #DTCPOD“
“To get meaningful results from focus groups in CPG, you need to know who your target customer is, c
“The recovery rate for cart abandonment is almost 2.5x greater using texts than email.” @yotpo #DTCP
“For a brand that’s sub-$10M in revenue, there has to be some kind of economic moat in the company t
“You shouldn’t look at the competition you should create a brand that stands for what you stand for
“Even though there was a lot to learn as first-time founders but I think our lack of experience has
“A repeatable, standardized process can go a long way to making sure you have an effective and effic
“You have to find a way to have scalable growth and be profitable while growing.” @DMTintner #DTCPOD
“The reason why we have such a high open-rate is that we take a very aggressive approach to list cle
“Work with some of your best creators and influencers for Black Friday and Cyber Monday.” @jhcjr_ #D
“In consumer commerce, you always have to be chasing your next customer.” @jjeremycai #DTCPOD“Even w
“Campaign guidelines mean setting the right expectations and setting yourself up for success.” @jhcj
“Micro-influencers have a deeper connection with their followers.” @jhcjr_ #DTCPOD“Content that is p
“There’s too much of an opportunity cost to not know how well your content is doing.” @ramongberrios
