"Publish or perish” — it’s a maxim that we academics live by. But how does a paper become a publicat
Does the content of a news article influence the effectiveness of ads placed within it? In this epis
We all likely know that there’s valuable data in our social media posts, but just how can this be us
Every business knows that customers who spend more in the past usually spend more in the future. But
Ever wonder if those papers with 1000’s of citations are easy to publish? In this episode, JMR Co-Ed
In part to of this special mini episode. Brett and Karen break down the review process and share ins
On this special mini episode of How I Wrote This, Karen and Brett take you behind the scenes to hear
Brett Gordon sits down with JP Dube and Günter Hitsch from the University of Chicago Booth School of
Karen learns how Rachel Gershon and Zhenling Jiang merged their behavioral and quantitative skillset
Brett talks to Ankit Sisodia, Alex Burnap and Vineet Kumar about their forthcoming JMR paper “Genera
On the first episode of Season 2, Karen talks to authors Huachao Gao, He (Michael) Jia, and Bingxuan
In the final episode of season 1, JMR Co-Editor Brett Gordon speaks with Yufeng Huang, Paul Ellickso
JMR Co-editor Karen Winterich talks with Annika Abell, Carter Morgan, and Marisabel Romero about the
In Episode 8, JMR Co-editor Karen Winterich talks with Joyce Liu and Anirban Mukhopadhyay from Bayes
In Episode 7, JMR Co-editor Brett Gordon talks with Jessica Fong (University of Michigan), Tong Guo
In Episode 6, JMR Coeditor Karen Winterich talks with Kaitlin Woollley, Associate Professor of Marke
Brett talks to Eva Ascarza about her paper “Retention Futility: Targeting High Risk Customers Might
"Publish or perish” — it’s a maxim that we academics live by. But how does a paper become a pub
In Episode 4, Karen talks with Andrea Webb Luangrath and Joann Peck about their 2022 paper “Observi
