How to Negotiate with Goliaths with Christine McKay, Ep #367
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You’re a small organization about to enter a negotiation with a large company. You’re prepared to go in and sign the contract because simply doing business with them could be astronomical for your company. But just because you’re a small company doesn’t mean you can’t negotiate with Goliaths. In this episode of Negotiations Ninja, Christine McKay shares how you can strategically use contracts to negotiate better terms, even as a small fry. Don’t miss it. Outline of This Episode

• [1:32] Learn more about Christine McKay
• [1:59] How small organizations can negotiate with goliaths
• [4:22] What are the implications of saying “yes?” 
• [8:03] How can you become more aware of emotions?
• [13:22] Leverage is something you volunteer to give up
• [18:15] Renegotiation is always an option
• [20:08] Christine’s contract risk review process

Resources & People Mentioned

• Why Not Ask?: A Conversation About Getting More)
• The Power of a Positive No: How to Say No and Still Get to Yes)

Connect with Christine McKay

• Venn Negotiation)
• Connect on LinkedIn)

Connect With Mark

• Follow Negotiations Ninja on Twitter: @NegotiationPod)
• Connect with Mark on LinkedIn)
• Follow Negotiations Ninja on LinkedIn)
• Connect on Instagram: @NegotiationPod)

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