For this Money Talks, it’s all fun and games…and lots and lots of money. The Puzzmo game designer speaks with Felix Salmon about how to make addicting, viral pastimes that turn a profit. They discuss what made Wordle such a breakout hit, how to make games for both bad and good players, and the strained relationship between art and profit.

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Podcast production by Jared Downing and Cheyna Roth.

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Money Talks: How to Make the Next Wordle 40:00 Share

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Money Talks: How to Make the Next Wordle