Learn how to create a marketing budget

In this episode, learn how to create a marketing budget for your small business or startup.

There are many factors that go in to creating a budget, so start by taking 5% of your gross revenue and compare that to your desired marketing strategies and their costs. From there, you can adjust your budget or your strategies.

This planning phase will also look different for startups vs. established businesses because of the differences in brand awareness and brand equity.

Join me as we do a deep dive in to where to start and how to make sense of this process!

Music: Tuesday by Sascha Ende, Music.io