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The Filthy Magic of Studio 54

2024/12/31
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Stuff You Should Know

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Boogie Down Josh
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Sean Herron
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Boogie Down Josh 和 Disco Stew Chuck:Studio 54 是 70 年代的标志性夜总会,以其奢华、放纵和混乱而闻名。它吸引了众多名流和普通民众,但也充斥着毒品和性。其短暂的兴盛和迅速的衰落使其成为一个传奇。 他们详细描述了 Studio 54 的内部景象,包括其主题派对、奢华的装饰、以及大量毒品和性行为的存在。他们还探讨了俱乐部对不同群体的意义,既是那个时代过度和颓废的象征,也是少数群体和同性恋者寻求安全和归属感的避风港。 他们分析了 Studio 54 的成功因素,包括其创办者 Steve Rubell 和 Ian Schrager 的创业精神和紧密合作,Carmen D'Alessio 的有效公关策略,以及俱乐部独特的氛围和选客标准。他们还讲述了俱乐部开业当晚的盛况和漫长的等待队伍,以及 Quaaludes 在俱乐部中的流行。 此外,他们还描述了 Studio 54 的运营方式,包括其每天申请临时酒类许可证的策略,以及其为了避税而进行的大量支出。他们还讨论了俱乐部对顾客的严格筛选,以及一些名人未能进入俱乐部的案例。 最后,他们讲述了 Studio 54 的衰落,包括其因逃税行为被查处,以及 Rubell 和 Schrager 的被捕和判刑。他们还提到了 Rubell 的去世和 Schrager 的赦免。 Sean Herron:在肯塔基州,已故警长的遗孀经常被任命接替其职位,这与 Studio 54 的故事形成对比,展现了不同社会环境下的权力传承方式。

Deep Dive

Key Insights

Why is Studio 54 still culturally significant decades after its closure?

Studio 54 remains culturally significant because it was short-lived, ending at its peak after just 33 months. It became the epitome of 1970s excess, decadence, and nightlife, attracting the coolest celebrities and creating a legendary status that hasn't faded. Its brief, intense existence ensured it never became passé, cementing its place in cultural history.

What made Studio 54 unique compared to other disco clubs of the 1970s?

Studio 54 stood out due to its extravagant themes, theatrical decor, and the mix of celebrities, artists, and everyday people. It was a safe haven for minorities, especially the LGBTQ+ community, during a time when such spaces were rare. The club's exclusivity, curated by Steve Rubell, and its reputation for wild parties with drugs and public sex also set it apart.

Who were the founders of Studio 54, and what was their background?

Studio 54 was founded by Steve Rubell and Ian Schrager, two Brooklyn natives from working-class Jewish families. They met at Syracuse University and became lifelong friends. Rubell initially worked in the steakhouse business, while Schrager became a lawyer. Their ambition and creativity led them to open Studio 54, transforming an old CBS studio into a legendary nightclub.

What role did Jack D. play in the creation of Studio 54?

Jack D., a wealthy businessman, became a silent partner in Studio 54 after attending a party at Rubell and Schrager's earlier club, Enchanted Garden. He provided the initial $500,000 investment needed to launch Studio 54, enabling the club to become a reality.

What was the atmosphere like inside Studio 54?

Studio 54 was a bacchanalian paradise, known for its wild parties, public sex, and rampant drug use, particularly cocaine and Quaaludes. The club featured an 11,000-square-foot dance floor, a mezzanine lounge, and a balcony where guests could drink, do drugs, and engage in public sex. The atmosphere was electric, with a mix of celebrities, artists, and everyday people creating a unique cultural phenomenon.

How did Studio 54's door policy contribute to its exclusivity?

Studio 54's door policy was famously selective, with Steve Rubell and head doorman Mark Benecke deciding who could enter based on looks, style, and perceived coolness. The club aimed for a diverse mix of people, including celebrities, artists, and everyday individuals, creating a unique and exclusive atmosphere. This policy ensured that only the 'right' people got in, enhancing the club's mystique.

What led to the downfall of Studio 54?

Studio 54's downfall came when the IRS raided the club in December 1978, uncovering extensive tax evasion and skimming of profits. Rubell and Schrager were found to be keeping 80% of the club's earnings off the books. They were sentenced to three and a half years in prison, though they served only one year. The club closed in February 1980, marking the end of its meteoric rise.

What happened to Steve Rubell and Ian Schrager after Studio 54 closed?

After Studio 54 closed, Rubell and Schrager served a year in prison for tax evasion. Upon their release, they entered the hotel business, pioneering the boutique hotel trend with their first property, Morgan's, in 1984. Rubell died in 1989 from complications related to AIDS, while Schrager continued in the hospitality industry and was pardoned by President Obama in 2017 for his tax evasion conviction.

Chapters
The podcast opens by introducing Studio 54, a famous nightclub in the 1970s, and discusses the initial surprise of the hosts that they hadn't covered it earlier. They explore various perspectives on the club, acknowledging its reputation for excess and decadence while also recognizing its significance as a haven for marginalized communities. The discussion touches on the documentary on Netflix and the conflicting views on it.
  • Studio 54's reputation for drugs, sex, and excess.
  • Its significance as a safe space for minorities and LGBTQ+ individuals.
  • Conflicting perspectives on the club's legacy: a symbol of excess or a haven for marginalized communities.

Shownotes Transcript

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Hey, and welcome to the podcast. I'm Boogie Down Josh, and there's Disco Stew Chuck. And it's just the two of us because Diana Ross Jerry is not here right now. Yeah, this is one I'm surprised we didn't tackle shortly after our disco episode as like a two-parter.

It is a little surprising, isn't it? But I hadn't heard of Studio 54 until you picked this, so I don't know how that would have been possible. That's funny. I'm just kidding. I've heard of it. I'm cool, man. I'm hip. Even though I guess I was one year old to three years old when it was open. So as it was going on, I wasn't aware of it. But later in life, I kind of developed an awareness of it. What do you think about all that?

I mean, I would have been six years old to nine, so I probably could have gotten into Studio 54. I was going to say the same thing. There's some...

shocking revelations about this stuff that anybody who knows about Studio 54 is probably like, yeah, that's just how it was. And on the outside, it's just nuts. It was just such a, they called it like the Disco Sodom and Gomorrah. It was just a complete bacchanal of like just drugs and sex and like in the club. And it was just absolutely nuts.

But as you read about it, it's just the same themes over and over again. People had sex in the club. Everybody was doing coke in the club. Everybody was on Quaaludes. And Mick Jagger's wife, Bianca, was on a horse once. And it just kept getting like it all just kind of melded together. And I kind of felt like by the time I was done researching this, I get Studio 54.

Yeah, there's a documentary on Netflix that's okay called Studio 54. Yeah, I saw it. From filmmaker Matt, I guess, Tiernauer?

There was a very bad movie about Studio 54, like a movie movie with Mike Myers playing Steve Rubell. I thought that was the documentary. I was going to say Steve Rubell is like the spinning image of Mike Myers, but now I got you. No, it turns out Mike Rubell, or I'm sorry, Steve Rubell, Mike Myers, young Billy Joel, and Alex Edelman all sort of are the same person. Oh, that's interesting. They all look alike. But it's interesting, when I was watching the documentary,

Emily was floating through the room here and there and people were just like, oh my God. And we would just do this and this and this and this. And she finally wandered through and just went, these people sound like idiots. Yeah, it is. It's just basically another example of an apologies. Like this is a pretty blanket statement, but the boomer generation being like, we did this and had so much fun and it's the coolest thing that could ever possibly happen. Yeah, I think. And it's sort of like it reeked of a documentary on like the

You know, the what was that ill-fated doomed island music festival fire festival. Yeah, it was kind of like that where she was just like, these people are idiots. Like, how long can you just sit around and talk about doing cocaine every night and dancing until the sun came up? Yeah. But the thing is, and Livia helps us with this, and I think she kind of captured it there.

The reason it seems like that Studio 54 is still just so prominent in just the general cultural consciousness, especially in America, is

Is because it was short-lived. It ended at its peak, so it didn't stick around long enough to really become passe. And in the very short bursting lifespan that it had, less than three years, like 33 months, I think, it was the coolest of the cool. And when you put all that together, that's how...

50 years later, people like us are doing a podcast on it still. You know what I mean? About a club. A club. That's what we're doing a podcast on. One of 8,000 disco clubs that were open between 1974 and 1976 alone. That's how important this club was to that scene.

Yeah, I mean, it's on one hand, there's a couple ways to look at it. It was it was a symbol of something more than probably anything was a symbol of that era. Yes. Of that excess and decadence and everything. And on one hand, like my brain goes, yeah, but you know what, this is great because it was these nightclubs were havens for people.

minorities and for gay people, for that community to get together in a safe place where they could be themselves. Because like you literally, like the documentary even says, like if you were a transgender person, you were taking your life in your hands walking down the street some nights. You know, you could get just assaulted. You can still get assaulted for that, but especially back then. So part of my brain goes there and part of it goes to

Like kind of what Emily said, just like what a vapid material, just beautiful.

sort of seen based on how you looked and who you knew. And part of it was like, oh, wow, what a cool time. And then part of me was like, jeez, what an awful group of people. Yeah. Yeah. Okay, good. I'm glad that we pretty much arrived at the same place. And also I find it comforting that I'm following the longstanding trend of agreeing with Emily. Yeah. Well, as we get older, I think I tend to look at things a little more with like –

an eye like that rather than just like, yeah, man, what a cool party that was. Exactly. For sure. But let's talk about what a cool party that was. Yeah. I guess we should get to the building first because it was a history building. It was located at 254 West 54th Street. It was originally an opera house in the 1920s. And then in the 1940s,

Kind of through the 50s and into the 60s and 70s, it was a CBS studio. They had a $64,000 question and Captain Kangaroo and What's My Line? Oh, Captain Kangaroo. It was called Studio 52, weirdly, at the time. It's so square. But they all eventually moved their operations to Los Angeles with the CBS studios there in central Hollywood. And it sat there empty in 1977. Wow.

So the guys that noticed that studio was sitting empty or this, you know, large theater, I guess, were two guys named Steve Rebell and Ian Schrager, who were Brooklyn guys from sort of working class to middle class Jewish families.

who met each other at college at Syracuse. Yeah, apparently they became like friends for life. Ian Schrager said that after they met and became friends, he thinks that he and Steve Rubell spoke every day for the rest of Steve Rubell's life. And Ian Schrager also put it that because they were from Brooklyn, they were friends.

They had something to prove, especially, you know, going to Syracuse with probably some wealthier kids and then coming from working class families. I'm not going to say they had a chip on their shoulder, but they were like they were.

They were hustlers. They were ambitious. They were going to make a life for themselves rather than, you know, just end up joining their dad's firms because their dads didn't have a firm. One was a postman and the other one was named Max the Jew who ran illegal gambling operations. So that kind of drive...

And then also just the creativity that those two guys had together. And then also, like, just the connection that they had. Like, this was a genuine partnership that this came out of. Yeah. It was...

It just kind of, I think, inserted a little electricity that otherwise wouldn't have been there. Yeah. So after they graduated, Ian Schrager went to law school at St. John's and started practicing law in the early 70s. Rebell got into the steakhouse business.

and was apparently opening steakhouses a little too quickly because he overextended himself. Did you see the one ad for one of his restaurants? No, they were called steak lofts, right? Well, this one was at least. Steak loft, make love to your stomach. And in the subheading it said, all entrees include soup, salad bar, baked potato, and shrimp. Wow. Wow.

Not a bad deal. Yeah, no, that is a pretty good deal. I'm kind of hungry for it now.

But he had these steakhouses. He got into a little financial trouble and his old pal stepped in to help keep creditors at bay as his attorney. And then by this point, though, in the early 70s, they were already sort of co-owners in two different discos, one in Queens and one in Boston. Yeah, the one in Queens is the more important one. They actually gave up their share in the one in Boston so that they could get full ownership of the Queens one called Enchanted Garden.

And, um, it was kind of like the original template for what would become Studio 54. They would throw like theme parties where everybody would dress up and they would decorate it along with the theme. Like it was way more than just some club. And it's like, look at the mirrors on the wall and the disco ball up there. Like this was, there was theatrics to it too. And so, um,

The other big thing that happened at Enchanted Garden is that they met a man named Jack Dushy or Dushy. Let's go with Dushy. Oh, I thought it was Dushay. Is it Dushy? D-U-S-H-E-Y. Dushy is definitely a pronunciation of that. So you say Dushay, huh? I thought it was, but I actually can't remember now from the documentary that I watched three hours ago. Well, let's agree it's definitely not Dushy. Okay. Okay.

His name was Jack D. And he owned a store in Brooklyn, I think a discount store, and was fairly wealthy. And he threw either, depending on who you ask, his daughter's bat mitzvah or his son's bar mitzvah at Enchanted Garden. And I guess liked the cut of Steve and Ian's jib and went into business with them as a silent partner. And he gave them the influx of cash that they needed to start Studio 54. Wow.

Yeah, it was about a half a million bucks. It was kind of a crazy idea at the time, even though discotheques were big. West 54th Street at this time was really, I guess the best way to say it is sleazy. Is it near Times Square?

Yeah, I mean, that's all sort of in that theater district. But at the time, it was just it was dirty. It was dangerous. People thought, like, if you're trying to open a high end discotheque, like this is not the part of town where you want to be doing that. They did it anyway. Wow. Yeah. They formed a company called Broadway Catering Corporation, which will make a little more sense in a little while.

And they leased that building at 254 West 54th Street. And they got to work on turning it into a club. They did it in six weeks. They went from nothing to ready for people to come in six weeks without a construction license, I think. Yeah. And they just kind of got to work. It was, you know, sort of a time where you could just

get away with stuff until you didn't, kind of under the table style. And that's what they did. You said they started with nothing, but not quite because the theater was, it was an old theater. So they had a stage and they had a

uh, proscenium arch and they had a lighting rigging system that was there from the TV days and because they sort of got not blocked but their rivals in the other discotheques were basically saying like, "Hey, don't go work for these guys." Yeah. If you're a designer or a the- or, you know, someone who would help them open it. And so they went very smartly to, uh, Broadway and got people who worked in the theater

to come in and they were like, this place has got all the bones and this lighting rig's already set up. Like, this is not going to be too hard. No. They had a lot to work with, in other words. So they hired one guy, a guy named Richard Long, who actually was the sole veteran of the club scene of, like,

like setting up clubs. He had set up the sound systems for most of the gay discos in New York. So he knew what he was doing. And that certainly came in handy because, I mean, one of the main things of Studio 54 was the music, right? Like in the dancing to the music. So to have a pro creating the sound system was a big one.

And then you also cannot overlook the role that Carmen D'Alessio did. She was a PR sorceress, I saw her described as. And her role essentially was to basically go around to New York's Glitterati and talk about how awesome this club is going to be. And it worked very well.

Yeah, for sure. There were other PR people that worked with them that literally got paid for placing story placing stories in the newspaper like you get five hundred dollars if there's a picture of Liza Minnelli and Truman Capote going into Studio 54 and the New York Post and you get this much if it's in this magazine. And that was, you know, it's a pretty smart way to do it. It was incentivizing.

uh these pr people to get the you know the biggest stars of the time very publicly through usually the front door but sometimes they would slip in through the stage door right um there was also just a little bit more about the club right i i see that it had 85 foot ceilings is that right oh yeah it was super super tall that's like a nine-story building inside

Yeah. OK, well, I just make sure because my brain starts to boggle like 30 feet up. Well, I mean, those those big old theaters in New York were huge and vast. Yeah. And still are. OK, so like that's what you got to remember is this is a performance theater turned into a nightclub. Right. I got that. I still don't think I've ever been in a theater that was 85 feet up to the ceiling.

Maybe you should go to Carnegie Hall. My friend, I'm a bad judge of height and distance and all that, too. But so I guess it makes sense then that it could hold a capacity of 2000 people because when they ran out of room on the floor, they just start stacking them on top of one another. On that 11000 square foot dance floor. And, you know, while there was a scene happening anyway, a lot of it was really about the dancing there.

There was a mezzanine lounge on the second story, a second story bar and a balcony that kind of looked down upon the whole thing where you could go up and drink and do mountains of cocaine and have public sex. What? How cool. Are you serious?

It all sounds gross to me. I mean, it was gross. At one point, they retrofitted the second floor balcony, like the I guess the whole area around it with like wash off rubber coating. Yeah.

It is gross. The whole thing's gross. Yes. And it was fairly gross. But I saw it described as this. These people were living in the age after the invention of the pill before the onset of AIDS. So they could just have public sex and do mounds of cocaine and take tons of quaaludes with virtually no consequences whatsoever. Right.

The good old days. I guess so. You want to take a break? Should we take a break? Oh, yeah. Oh, look at us. Yeah, let's do that. And we'll talk about opening night right after this.

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Okay, Chuck, so it's opening night, six weeks after they started construction on Tuesday, April 26, 1977, aka the most important date in the history of humanity, according to some of the people who were there. That hype that Carmen D'Alessio had been building up was really paying off. Apparently there was

an hours-long wait already and it was so long that frank sinatra and warren baity were like this is taking too long i'm out of here that's how long the wait was warren baity yeah they um i mean the the pre-hype was there in full because um well because the pr push for one uh but also because they were selling memberships before it opened they had 18 000 people apply

to get a membership card. So here's how it worked. If you just showed up

and you were lucky enough to get in and had to pay the cover, I think they landed on like $10, even though I saw everything from $7 to $14. $10 is around close to $50 today, so it wasn't cheap to get in for a cover charge. But if you bought a membership card for between $75 and $150, you were guaranteed, and that's in scare quotes because nothing was really guaranteed as far as entry goes there,

But you were supposedly guaranteed entry, but you had to pay with a $3 reduction in charge. 18,000 people applied for that card and only 3,000 got it pre-opening. Wow. Pretty nuts. Yeah. So this one of the other legends or stories about opening night is that wait was so long that they just basically broke out into a party on the sidewalk outside of the club.

thanks in large part to a doctor who came by with a bunch of Quaaludes. Apparently, Quaaludes went for like 10 cents a pop, and everybody had them at all times. And I was looking up what it was like to take lewds, as they were called, and apparently there's not really any drug you can compare it to today. They were their own thing, and they were a sedative, but they also had all sorts of other weird effects like

I saw it described like you'd sit on a couch and you weren't sitting on the couch. You were melting into the couch. But then at the same time, you're also super randy and it made sex amazing. And you were just relaxed and like ready to go along with whatever. And everybody loved lewds and they were super plentiful. So when this this doctor came along and handed out lewds, the pre party broke out.

Yeah. The Quail and Sing is weird because there were people in the documentary saying, like, nobody was ever on a downer in that place and it was all uppers. And so I don't know. It's just very strange. Maybe it went well with cocaine and alcohol. I get that impression for sure. All right. So people are showing up. You mentioned you mentioned Brooke Shields, right? No. OK, well, Brooke Shields is there. She was 11 years old. That's my opening joke there.

And she was taken there by Robin Leach, who would later go on to host Lifestyles of the Rich and Famous. I used to do a great Robin Leach. Let's hear it. No. In retrospect, it wasn't great at all. But at the time, I thought it was pretty great. I also did a good Bartles and James impression. And then my other one was Larry of Larry, Daryl and Daryl from Newhart.

You did an impression of a bottled drink? Remember the two guys who were like the spokesmen who were supposedly Bartles and James? And you did both? No, one of them didn't speak. The other one was the shorter, more rotund one with glasses. He spoke. I have no recollection of what he sounded like, but I would do those impressions. I love it. So you did, what was the first one? Robin Leach. Robin Leach. The last one?

Larry of Daryl and Daryl from Newhart. And then the actor who played a commercial spokesperson. For Bartles and James. For Bartles and James. Wine Coolers. That's pretty good. Yeah. It was of a moment, a specific moment in history. Yeah. I mean, I was doing like Wolfman Jack and John Travolta back then. So I was also at the time. I got a John Travolta. You ready? I've heard your Travolta. Let's hear it. Why are you so weird?

Yeah, there you go. And it's not actually John Travolta. I'm doing Dana Carey doing John Travolta. Dana Carvey? Dana Carvey. Okay. Or Drew Carey. All right. So we mentioned that they were called the Broadway Catering Corporation. And that would make sense later. And that moment comes right now, everybody. Because they didn't have a liquor license.

permanent liquor license that is. So every day, if you're like a catering company in New York or I guess a lot of other towns, you can get a temporary like one day,

liquor permit to do your catered event. And they did that every single day for a year. Yeah, I guess pretty smart. Based on the name, Broadway Catering Corporation, they'd be like, oh, okay, here's your catering license to go cater this party at 254 West 54th Street. Yeah. And the fact that they did it every day, whose job was it to go by and get that permit every single day?

That's just so crazy. Then I saw one time apparently the whatever agency issued those got wise to it and they denied them once. So at least one night there was nothing but fruit juice and sodas, but guests were invited to drink as much of it as they liked for free. So just just mountains of drugs and then fruit juice and soda. Yeah. So it was healthy.

All right. The Monday after it opened, I think they were usually closed on Mondays, but they would have special parties on the Mondays.

which became a very big thing there, like renting the place out for like a, you know, 50 to $100,000 party, which at the time is, I mean, it's a lot of money now, but back then it was a ton of money. But Halston, fashion designer Halston, threw Bianca Jagger a 30th birthday party there the Monday after it first opened, and they were like basically kind of putting it together up until the minute that the doors opened. Is it true that he approached them on the Monday that he wanted the party to be held?

I mean, that's the legend. I don't know. I didn't verify it. So this was a really important deal. It was very smart of them to take his money and throw this party. This was the one where Bianca Jagger rode a white horse around, I guess in a circle, essentially, in the club. And then I'm sure somebody gave the horse some cocaine and everybody thought it was hilarious. But the reason that this was so important, by the way, was because

The coverage of this party was, it just went everywhere. And this was like where the people who hadn't yet heard of Studio 54 heard of it. So Halston helped put this thing on the map with that party.

Yeah, for sure. And just five, six, seven years ago, Bianca Jagger very forcefully wanted to make it clear that she did not ride a horse around Studio 54 because she's a big animal rights activist now. And she really wanted that cleared up. So we would be remiss if we didn't say that that's a

A folk tale in that she claims she sat on it for, like, two seconds and then got off of it. And she makes a distinction between that and riding a horse around a nightclub. But there was definitely a horse at her birthday party at Studio 54. Yes, there are photos, and she admits it. So one of the other things, too, is you said, like, some of these parties would cost $50,000 to $100,000. I saw, like, even on non, like...

party nights like that were like reserved private parties they would often spend tens to up to $100,000 just on like the themes and decorations and stuff just for a regular night at Studio 54 like they were just poor

Yeah, I mean, that's...

Not because there was so much of it. It was because they didn't want the bank and the IRS to find out about it. Yeah, but I think if you have enough to fill a garbage bag, by definition, that's a lot, you know? Oh, no. I wouldn't say it was a ton of money. I'm just saying it was all in an effort to obfuscate. Gotcha. We're spoiling the story. Oh, sorry, sorry. So, Rebell was the – he was the guy who was –

I guess sort of the host of the whole thing. He loved being out there. He loved hobnobbing with people. It was his biggest sort of dream in life to be a part of that crowd. Oh, yeah? Where Schrager was kind of like,

He was the guy behind the scenes. Seemed like, I mean, they were both smart guys, but he was definitely more of the brains behind the operation that would go there for a little while, then go home to his family. I saw a picture of the two together. You can definitely tell Rubel's ready to party. He's wearing his famous padded coat, like his kind of down coat that he wore because he could hide tons and tons of coke in it. And then Ian Schrager is dressed like Ron Burgundy.

I should say Ron Burgundy dressed like Ian Schrager, I guess, really. But I mean, just that same foggy London town gentleman look with like the blazer and the turtleneck and all that. He looks cool for sure. But he also looks like, yeah, I could see him going home early.

Yeah, well, and the good thing about the documentary is he's still with us, and it was sort of the first time he had talked much about it because he's, again, just sort of famously averse to attention. But he's one of the main, you know, interviewees in the doc. So, yeah, so you said that Rubell was the host so much so that sometimes he would stand out front and say who could come in and who couldn't. And he was doing that because he put it that he was casting a play. So, like...

The characters that he would pick out would all kind of come together and gel in a certain way inside to make the greatest possible party from the greatest mix of people. And one of the really important things about that is

You didn't have to be famous to get in to Studio 54. You could just be a cool disco club kid who had a cool look and was clearly a cool kid. And you could get in like just from being you essentially not having any connections whatsoever. Yeah, I mean, that was 90 percent of the crowd were just people because in a room of 2000 people.

let's say 10 to 12 celebrities getting all the attention. That's a lot of other regular folks out there, but they still had to get in. In order to get in, they had to pass whatever sort of secret test, rebel, and the other door people, I think the head doorman's name was Mark Benecke. He was 19 years old, which is crazy. The head doorman, right? Yeah, but he was a good-looking guy, and he had never done anything like that, and they were like, well, you're handsome, so you should be able to judge other people on their looks. Yeah.

Uh, rebel famously said a year ago, I wouldn't have even let myself in. Uh, and this is another one of those things where of two minds, like on one hand, he was like, you don't have to have money to get in. Uh, you can be gay, straight, black, white, Hispanic. Like he didn't judge people on that. Uh, and so I'm like, Oh, that's pretty cool. But he's like, I'm really just judging you on how you look. Yeah. And if you seem to be cool. Yeah.

He said that it couldn't be too gay. It couldn't be too straight. It needed to be very, very, very bisexual.

So that was a big part of the mix too. But yeah, it was like who would get along with who. And then the doorman kind of developed their own shorthand too. Like if you looked like you were like a midnight cowboy type and you might go beat up some of the gay patrons inside, you weren't getting past the doorman. That was a big one right there. Like you said, it was a safe place for gay and trans people that started at the door. And also one of the other things too was Mark Benecke –

Again, 19 years old, the head doorman, he was the highest paid staff member in part, or I guess entirely, so that he wouldn't take bribes to let people in at the door.

Which I'm sure he never did. Well, the thing is, is I was thinking about that. I'm like, well, yeah. I mean, can't you be like, I love this money and I want some more. So I'm going to take some bribes. But then you think about if he's making enough money that he would not want to lose that job, then it would keep him honest in and of itself. I think not just like he doesn't need the money. You know what I mean? Yeah.

Wait a minute, wait a minute. What was funny about that? Did I just explain the obvious? Is that what I was doing? No, I think it's funny that you sat around and thought about whether or not he would take money or not because he had enough money. Well, I was just looking for any flaws in that plan, and I actually found it was fairly foolproof. So I appreciated it and wanted to spotlight it here on Stuff You Should Know.

So Henry Winkler didn't get in. Some of the Kennedy kids didn't get in. There were a lot of people who didn't get in that were even famous because, you know, Henry Winkler's a Fonz, but he wasn't some cool guy in real life. They didn't want him in there. No, no. He wasn't super cool. Supposedly super nice, but also not super cool. Two other guys didn't get in, Nile Rodgers and Bernard Edwards, who at the time, they were in the group Sheik.

like Le Freak, C'est Chic. And that song in particular was actually inspired by Studio 54, right? Yeah, supposedly when they didn't get in, because Grace Jones did not leave their name on the list, they wrote that song, but it was instead of Ah, Freak Out, it was Ah, F Off. Right. And then they're like, guys, you can make so much more money with this song if you just change that to Freak. And they're like, oh, okay. So they did, and it became like

I'm sure they play that song inside Studio 54 all the time because one of the things that's worth mentioning, too, is as cool as this place was, like you would hear essentially all the same disco hits that you would hear on the radio. It was just, again, an 11,000 square foot dance floor with tons of cocaine on it. Yeah.

So if they did have some criteria as far as like not necessarily the person at the on the street that they would look in, which one commentator from the time described as it was like the damned looking into paradise, like all these people on the street, like trying to look through the blacked out doors when they would open. But they had a list of like, you know, what kinds of designations people had. There were the no goods, which they designated as G.N. on the sheet instead of N.G.,

They had regular guests who were pay guests who could get in, but they had to pay the whatever, 10 bucks. They had the comps list who were the freebies and then the NFUs, which were the no F-ups. And by that, they mean like you can't screw this one up. They're very important. You have to get them in and get them straight to Steve Rebell. Yeah. Did you see how or who was on the GN list then? Like who did you have to tick off or what did you have to do to have your name listed?

Like on a list that you were not allowed into Studio 54 no matter what. Like that wasn't just some schmo. Like this was somebody who was specifically targeted to not be allowed in. Maybe Famous Squares or Narcs or competition or something. Yeah, I guess. Henry Winkler, yeah. Yeah.

So there was also just kind of a general rule. Like if somebody showed up looking like Disco Stu or just like a cartoonish version of a cool disco person, they probably weren't going to make it in either. And there was a story where I think Mark Benecke was not going to let this one dude in because he looked exactly like that. And Steve Rubell was like, no, he can come in. That's Barry Gibb from the Bee Gees. Yeah.

Looking to part. They used to say polyester melts under the lights. So Rebell would chide people and say, go home and put on a cotton shirt. And then one guy, and this is from a 1978 New York Times piece, said the doorman told me to go home and read Freud's essay on rejection. Wow. Wow. That's pretty great. Yeah.

So there was like a lot of desperation to get in, like you said, the damned looking in on paradise. Some people were like, I'm not going to be the damned any longer. I'm going to use this gun I have under my coat to make the doorman let me in.

So I did not see that that was successful. I don't see how it would be. It wouldn't be like, oh, you've got a gun on me. Sure. Go ahead. Go in with your gun. I don't know how that played out, but that's just kind of like the little thumbnail anecdotes that are completely surrounding Studio 54. There were some other ones, too, right?

Yeah, there were reports of people climbing down ropes from other buildings into the courtyard that had secret maps of the subway system supposedly to get them in there. And then, and this is confirmed, there was a gentleman who was dressed in a tuxedo, tried to sneak through an air vent, and was discovered dead. Isn't that nuts? They didn't know that there was somebody in there until they started to smell the decomposition. Yeah.

So there's apparently, I didn't see it, a Netflix special on Halston, the designer, who figures big into this. Does a show, yeah. Yeah. And I guess that made it into it too, but they changed the man to a woman for some reason. Yeah. Who played Halston in that? I meant to look that up. Tommy Lee Jones, I think. Oh, wow. Do you want to take a break? Yeah, let's take our second break and we'll be back with Act 3. Act 3.

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They closed at 6 a.m. ish or whenever the party was over, really. Those are basically the times that I'm asleep. Yeah. A thousand percent. Yeah. I mean, I may sleep until seven here and there. Yeah. But the days of staying out all night are long in my past. Yeah. I'm so Henry Winkler. Yeah. I mean, it was fun a little bit back in the day, but. Oh, yeah. Like when you didn't feel like just total, but like the next day afterward, you know. So, yeah, it used to be fun for sure.

Speaking of total butt, if you want to see a picture of Tennessee Williams looking really out of his mind, there's a fun picture of Tennessee Williams in a Studio 54 couch. Oh, I want to see that.

Yeah, he's bloodshot eyes. He looks like he's, you know, been through it. So, yeah, there was a it was a murderer's row, a who's who of 70s famous cool people who were there. Apparently Divine, the very famous. Was Divine trans or was Divine considered a crossdresser? Is that just what they called Divine back in the day before we called people trans? I mean, I think Divine went by the tag of drag queen back then, probably, but I'm not I'm not really sure.

About these days. OK, I'm still with this. I don't think so. I don't think you can live that fast and hard and still be around this many years later. Yeah, that'd probably be a good episode, actually. Divine for sure. Yeah. For those of you who don't know who Divine is, she was a star, almost a muse to John Waters and was in a bunch of John Waters movies. And I think eight dog poop in one of them.

Yeah, that was in... Pink Flamingos? Yeah, Pink Flamingos, I think. But yeah, we'll do an episode on Divine even though we just gave away the twist. Right. Andy Warhol was a big one there. In fact, he brought his whole factory crew and loved Studio 54 so much that he basically was like, he sicked the entire staff of Interview Magazine on it and started basically covering Studio 54 relentlessly in his magazine.

Yeah, and I saw that the sort of the heartbeat of that crowd, like the real regulars, because, you know, Mick Jagger and, you know, Elton John and Robert De Niro, like everyone who was anyone would pop in there. But like the heartbeat of the regulars were Liza Minnelli, Halston, Bianca Jagger and Andy Warhol. And I think Truman Capote was like the fifth.

Yeah. Of that foursome. He seems to have been about as regular as any of them. Grace Jones was a big one, too. Oh, yeah. I don't know if she was super into that circle. She seems to have been kind of a lone wolf in a lot of ways. But one of the doormen said that she arrived naked so many times it became boring. I can totally see that. Yeah. She just sort of.

It's like, all right, Grace. Right. Maybe put on clothes. That would be the big thing. There was also a woman named Disco Sally, right, who just was a legend. She also appeared in that Halston – or not documentary, but that Halston miniseries. But I think they kind of didn't do her justice from what I read. Oh, really? Yeah. So what about her? Well, I think she was an attorney or a former attorney.

and a widow who just, like, this lady loved to dance. And in the documentary, they were like, at first, the doorman, Benike, was like, no, man, wait, this isn't... It's going to be like a... What do you call it? Like a gimmick if we start letting people like this in. And he said Rebelle was adamant and just said, no, she's exactly who we want in this place. Yeah, I think we left out a really key thing. She was 77...

And looked like 1970s 77. So she looked like 110. She did. And she would dance all night. She was called Disco Sally for a reason. Like she would get there and she would just start dancing for hours. And apparently she would stop to go pee and to do some coke and then would get right back out on the dance floor. And she became actually from her stint at Studio 54 a fixture on the New York nightlife scene for a long time to come.

Yeah, I bet it kept her young and alive and also killed her somehow at the same time. Exactly. Yeah, well put. I guess we could go over some of these parties. We mentioned that they would, you know, throw these huge, huge private parties. And they did everything from throw a country western party for Dolly Parton with more live animals, goats and sheep and pigs and stuff. Yeah, God knows what happened to those sheep.

Yeah, I don't like the animal stuff in there. Like nothing good is happening to those animals. No, for sure. And you know, like probably some bad stuff is happening to them too, let alone just being scared. Yeah. Yeah. Don't take your goat to a cocaine disco. That's a, that's a, not just a t-shirt. That's an epitaph. What else? Liz Taylor had a big birthday party there with the Rockettes, among other things. Yep. Valentino did. And then they, they had like Halloween apparently was like the big night.

Where just if you were a normal person and you had a really great costume, there was a good chance you were going to get in. The better the costume, the better your chances. And like one year they did a Hieronymus Bosch theme, which would have just been awesome. And I think that kind of shows like just kind of the coolness of the people involved. Like, you know, they didn't go with.

something trendy. They went with like a really dark, bizarre, weird, like painter. Hieronymus Bosch's stuff is really cool. And I didn't see what all they did with it, but from, from what I read about it, it seems like it was pretty bizarre. So pretty cool Halloween party, if you ask me. Yeah. New York is always fun at Halloween. I imagine in 1978 and 79, Studio 54, it was crazy. Yeah. You and I walked all over New York once from basically Wall Street over to Greenpoint and

And just spent the whole day doing that. And it just had like such a totally different vibe than it normally does. It was cool. Cool day. When was this? Oh, 2010, maybe something like that. Because she went as a Snuggie, I think. Oh, on Halloween. OK, I got you. Yeah, Halloween. Halloween. Yeah, I had a couple of fun Halloweens in New York back when I was living in Jersey. I was the bridge and tunnel guy. Yeah, that's what they called basically anybody who wasn't famous, right? Yeah.

Well, anybody from New Jersey. Oh, I gotcha. One of the outer boroughs. I gotcha. Because you came in via bridge and tunnel. Oh, I get it now. What about the end? Because again, this thing was like a bright, shining, meteoric star that lasted less than three years. And it went down hard, too. Like it wasn't like, this has been fun. Let's shut the thing down. Like the government came in and said, you're going to shut the thing down, essentially. Yeah.

Yeah, Steve Rubell was very mouthy about how much money they were making in the paper. He was quoted as saying only the mafia does better. Not smart to be sure, but at least according to the prosecutor and the documentary who prosecuted the case was like, it's not because Steve Rubell was mouthy. He said, we had a confidential informant on the inside that told us about the fact that they were skimming money.

80% of the money and this guy was like you know if they were like businesses skim back then with this kind of business like skim 20% and they would have gotten away with it he said they got greedy and we're literally skimming like 80% off the books and keeping very very very detailed records

about their skimming. So it was all there and they had to inform it, kind of tell them where everything was hidden and where the books were. And I tried and tried to see if I could find anything about like who that might have been. And I came up completely empty. It was Hieronymus Bosch. It might have been.

So in 1978, December 1978, the place got raided, apparently with 30 agents. That's a big raid. And I guess as they were searching the place, Schrager showed up, was like, hey, what's going on, everybody? And he was carrying with him their cooked books. Yeah.

Or I guess the uncooked books, which is even worse, that in detail, meticulously detailed all the money they were stealing. And one of the other things that it showed is that all the cocaine, because like they weren't selling cocaine necessarily. I'm sure like if you were a nobody who got in, they weren't just giving you free cocaine. You could buy it. But if you were like a celeb or somebody they wanted to keep happy, they gave you as much free cocaine as you possibly wanted.

Yeah. And they would expense that. All the cocaine they bought, they expensed it whenever they actually did pay taxes. So all of this was basically being carried in by Schrager. And then as a little cherry on top, on top of the pile, there were five ounces of cocaine. So he walks in with 30 IRS agents raiding the place with that on him. And they're like, why don't you put that down and come over here?

Yeah, he disputes in the documentary that it was on him. He was like, this was stuff that they collected from around the

The club, but, you know, the prosecutor said that he had it with him. So either way, lots of cocaine, lots of cash, lots of skimming off the top. They would change the cash register tape midway through the night to have another set of books that were on the up and up. But they would eventually hire famous scumbag attorney Roy Cohn,

to come in and defend them. And he very poorly gave them the advice of like, hey, flip over a bunch of tables and stuff and make it look like worse than it is. And let's get these pictures out there. And that just bought more, you know, disdain and retribution from the state. Yeah. Smart. Or the city, I guess. There was one little point that I thought was kind of sad.

During this raid, the IRS agents supposedly found a room. There were a lot of like secret rooms, like VIP rooms. But this one was so secret and so VIP that according to Andy Warhol, Halston hadn't even been told about it. And when he found out about it, it hurt his feelings. And I'm with him. I can totally understand that. He dropped so much cash there. And then don't forget that first birthday party.

that they hosted that he threw for Bianca Jagger, put Studio 54 on the map, and they didn't tell him about the most secret room. I feel bad for Halston. He should have had all access, huh? Yeah, if anybody should have, sure. Even Liza.

I don't know. Definitely Halston, though. All right. So Jack D., the silent partner who invested to begin with, was indicted along with him in a grand jury in June of 79 that did not stop the club. They were still upgrading it and building new things. That's when that wipe clean rubber came in. They pleaded guilty in 79 of November 79 to tax evasion with Jack D. testifying against them.

The two guys were sentenced to three and a half years, went to prison together, thankfully, and paid a guy for a year of protection while they sold out their competition and turned state's evidence against them, informing on other discos and their skimming. And they got out after but a year. Yeah. Never trust a disco owner. Yeah. I think Schrager felt bad about it. He was like, you know, my dad.

He was in the gambling business and all this, but he was like Max the Jew was a stand-up guy. And like he would – he was gone, and I'm glad because he would have been ashamed of me for being a rat. Yeah, I could see that. Yeah. So the last – they closed down. You said the club kept going, but at least for this moment, it closed down on February 4th, 1980 with a sayonara party, farewell party.

When, yeah, I think that's what they call them. When they sent Schrager and Rubel off to prison. So they just burned the place down basically one more night. And those two, they each served a year. Did you say that, I think?

Yeah. And as after they got out, I guess they were in touch in prison and they decided to get into the hotel business. And they started the boutique hotel trend, apparently, in starting in 1984 with a hotel they opened as Morgan's.

Yeah, they sold the studio space to a guy named Mark Fleischman. He was a hotel guy. So they got they took over one of his hotels, rebranded it as, you know, this new concept of boutique hotels. And that's what, you know, Schrager did for a long time. I feel like it's time for boutique hotels to be reinvented as something else, don't you?

Yeah, but what is it even? Just not part of a big chain or some of them are even parts of big chains? No, they've become very formulaic. I mean, like funky art in the rooms that are supposed to kind of feel like your house, but just remind you that you're not home. Sometimes there's record players. There's like a super cool bar where people not staying at the hotel come, usually on the rooftop. And then there's the invariable...

restaurant, the house restaurant that is new American cuisine every single time, all of the same stuff on the menus. And we're talking boutique hotels in totally different cities with totally different owners and everything's outfitted in like copper fixtures. You know what I'm talking about. Oh, I totally know what you're talking about. Yeah. It's a formula now. I mean, it's been around for 40 years. I think we need something new.

What's the new thing? There isn't. I'm calling for it. Oh, okay. I got you. I thought you had an idea or something. I was like, man, let's talk after we hang up here. No, I'm the kind of person right now that has no ideas, just criticism. I got you. So they also opened a Palladium nightclub. That was their last foray into the nightclub business to sort of partially help finance their hotel aspirations.

And very sadly, Steve Rubell died of complications from AIDS in 1989.

And that left Ian Schrager alone and very sad because that was his bestie. Yeah, it really was. Ian Schrager just kind of he had this thing hanging over him, this felony conviction. Even when they opened the Palladium, they couldn't be owners on paper because they weren't allowed to hold a liquor license. And in 2017, he was pardoned by President Obama on, I think, one of his last days.

for the tax evasion conviction and that meant a lot to Ian Schrager I read an interview with him from after that and he seemed to like really appreciate that and he seemed to have kind of been the kind of guy who maybe deserved a pardon all this time later yeah he's like can does this mean I can stop paying protection to that guy from prison you got anything else

I got nothing else. Well, that means, of course, everybody, since neither one of us have anything else, and it's time for listener mail. I'm going to call this

Cool email. An addendum. Hey, guys. The episode on widowhood just popped up. You mentioned federal elected officials and how often the widow is appointed. It's quite common in my state of Kentucky in the past for the widow of a sheriff who dies in office, line of duty or not, to be appointed to that office, mainly because the sheriff's personal estate is wrapped up in his office. So letting her finish out the term gives him time to figure out if his tax books balance.

Wow. Isn't that crazy? Yeah. If they don't, the estate will owe more to the county. There have been several notable widowed sheriffs or widow sheriffs in my state, one being the first documented one, Mary Roach, who served from 22 to 27 after her husband was murdered in office. And she was a real sheriff, went out with her deputies at work even. The other was a woman named Sheriff Florence Thompson, who took over after her husband died in 36.

I wonder if this is what the sitcom She's the Sheriff was based on.

Maybe. That's, by the way, from Sean Herron, attorney at law, Louisville. Thanks a lot, Sean, from Louisville. That was a great email. I definitely not heard that. Yeah. So thanks a lot. We love addendums and cool emails, especially when they're combined. And if you want to send us a cool email, you can send it off to stuffpodcast at iheartradio.com.

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