When you found a startup, you’re the first salesperson. Surprise! But eventually, if things go right, you’ll grow the company to a point where you need to shift from founder selling to scaling a global sales team.
Host Mark Roberge is joined by Jonathan Anguelov, (Co-Founder, Aircall) to discuss this evolving role of founders. In this episode learn more about:
The early sales responsibilities of founders
How to apply adaptive learning and experimentation in your outreach
Selling on value v. selling the product
The importance of reviewing sales calls together as a company
The Science of Scaling is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network in collaboration with HubSpot For Startups) // Produced by Matthew Brown.
