In this cut-out edition episode, Alex Neist, founder of Hostage Tape, shares how Meta ads, strategic branding, and influencer collaborations drove his company to $40M in revenue by year three. Alex discusses the importance of creating polarizing brands, iterating on creative strategies, and leveraging different ad types to capture various customer segments. Tune in to learn actionable insights for scaling your e-commerce brand.

Full episode: S9:E35 | $40M Revenue in Year 3: How Meta Ads, Strategic Branding, and Influencers Drive Hostage Tape’s Success → Alex Neist
https://2xecommerce.com/podcast/ep444/

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Creators & Guests

Kunle Campbell - Host
Alex Neist - Guest

Cutout 6: How to Build a Polarizing Brand that Drives $40M in Revenue → Alex Neist 06:24 Share

2X eCommerce Podcast

Shownotes Transcript

Cutout 6: How to Build a Polarizing Brand that Drives $40M in Revenue → Alex Neist