Larry Kim is the founder and CEO of Customers.ai) and the visionary behind WordStream, which he scaled to a $150M exit. In this episode, John and Larry dive into the battle between product-driven growth and go-to-market strategy, exploring why Larry believes a strong product trumps traditional sales tactics.Larry shares lessons from scaling two companies, including his experience hiring (and firing) sales leaders, the power of founder-led sales, and how he slimmed down his team while tripling revenue. If you’re building a business, selling in a competitive space, or struggling with product-market fit, this episode is packed with game-changing insights.
Are you interested in leveling up your sales skills and staying relevant in today’s AI-driven landscape? Visit www.jbarrows.com) and let’s Make It Happen together!
**Connect with John on LinkedIn: **https://www.linkedin.com/in/johnbarrows/)
**Connect with John on IG: **https://www.instagram.com/johnmbarrows/)
**Check out John's Membership: **https://go.jbarrows.com/pages/individual-membership?ref=3edab1)
Join John's Newsletter: https://www.jbarrows.com/newsletter)
**Connect with Larry on LinkedIn: **https://www.linkedin.com/in/larrykim/)
**Check out Larry's Website: **https://customers.ai/)
