The Mindset Mentor is brought to you by Progressive Insurance. Do you find yourself playing the budgeting game? Well, with the Name Your Price tool from Progressive, you can find options that fit your budget and potentially lower your bills. Try it at Progressive.com. Progressive Casualty Insurance Company and Affiliates. Price and coverage match limited by state law. Not available in all states. Are you still quoting 30-year-old movies? Have you said cool beans in the past 90 days? Do you think Discover isn't widely accepted? If
If this sounds like you, you're stuck in the past. Discover is accepted at 99% of places that take credit cards nationwide. And every time you make a purchase with your card, you automatically earn cash back. Welcome to the now. It pays to discover. Learn more at discover.com slash credit card based on the February 2024 Nelson report.
Imagine what's possible in your business career when learning doesn't get in the way of life. At Capella University, our game-changing FlexPath learning format is available in select business programs and lets you learn at a time and pace that works for you. That means you don't have to put your life on hold while earning your business degree. Instead, enjoy learning your way and earn your degree without missing a beat.
A different future is closer than you think with Capella University. Learn more at capella.edu.
Welcome to today's episode of the Mindset Mentor Podcast. I am your host, Rob Dial. If you have not yet done so, hit that subscribe button so you never miss another episode. And if you're out there and you love this podcast, please give us a rating and review however you listen to us. The more positive ratings and reviews we get, the more that these platforms show this podcast to people who have never listened to it before, which allows us to be found and grow and impact more people's lives. So if you do that, I would greatly, greatly appreciate it. Today, I'm going to be talking to you about how to get ahead of
of 99% of people that are out there in the world. We're gonna talk about how to get light years ahead of everyone else in a super short period of time.
And the reason why this is important is because, you know, I don't like to think like I'm in competition with everybody else in the world. But if you're on the marketplace in some sort of way, if you're trying to improve yourself, if you're trying to grow a business, if you're trying to do something like that, you do have some competition that's out there in the world. And so I want to teach you how you can improve exponentially in a short period of time compared to most people. And when you look out into the world and you walk down the street,
You see what's going on. What do you notice of most people? Like I notice a lot of things, but one thing that I noticed is becoming super, super obvious.
And that obviousness, if that's a word, is that humans are becoming more and more addicted to technology. They're becoming more and more addicted to their phones. And I don't mean in a productive way. Sure, they are using it that way. But most people are usually just trying to entertain themselves or just trying to fill up the next seven minutes before they have to go into their next meeting. I was reading an article a couple weeks ago.
It was about a guy who got out of jail and he was in jail for 30 years. And they said, what do you notice that's different about the world? He's like, everyone's only just looking at their phones all the time.
I was like, man, that must be really weird to go from 30 years ago when cell phones didn't really exist, especially like they do now, to now you get out and everyone's just looking at their phones all the time. What I want you to kind of figure out is how you can get as much knowledge into your brain when most people are usually trying to just trying to get as much entertainment into their brain. The average person watches Netflix for 3.2 hours per day.
The average person is on their phone for 4.1 hours per day, and 2 hours and 25 minutes of those 4 hours is on social media. And so when you look at this, what I've come to see is that the human attention span over the past 20 years statistically has gone down 33%. The attention span of a human has gone down 33%. So you want to become a superhuman?
Why don't you trade entertainment for education and for taking action? When most people are looking at cat videos and trying to
you know, whatever challenge is coming up now, people trying to watch somebody chug an entire Sprite on TikTok, you are going to become smarter. You are going to fill your brain with knowledge. You are reading a book that can further your knowledge and make you smarter. You're taking action in your business while your competition is probably sitting on their couch watching somebody chug a Sprite.
And what I want you to understand is this. When you talk about knowledge and the difference in the way people are getting knowledge nowadays, 33% of high school graduates will never read another book after graduation. 33%.
Here's an even crazier statistic. 42% of college graduates, yes, more than high school graduates, 42% of college graduates never read another book after graduating. And 80% of US families did not buy or read a book last year.
80% of US families did not buy or read a book last year. But here's another weird statistic. If you look at the average CEO, the average CEO reads 60 books per year. That's more than one a week. So you can see the average versus the outlier. Do you want to be in the average in life or do you want to be the outlier in life? If you want to get ahead of everyone in anything, learn and learn while they are being entertained.
While they're letting their brains fry away on their phones, you are using your brain to grow and to get better. You have to take a step back and kind of see what's going on. What I'm seeing people do is the exact opposite of what I want to do. I've always kind of thought this way. I've looked at what people do and I've gone, yeah, no, I don't want to do that.
I'm looking at people and they're on their phones all the time. I'm going, yeah, that's not what I want to do. I don't want, that's not what I want to live my life like, like looking at a screen, you know, it's, and it's not like, it's not like I never turned my TV on or I don't own, I only own a landline phone. You know, I don't, I'm not talking about that. I use all of the same things, but I try to be more intentional.
Those things are designed to make you addicted. Can you make sure that you're one of the few that's not addicted? If you want to get ahead in life, you have to do the opposite of what everyone else is doing. That's going to meet you ahead way quicker than doing what everyone else is doing and trying to get further ahead. Everyone is becoming more and more addicted to their phones. It was very apparent to me. So we just got back from Italy and I noticed people had traveled from all over the world and they're sitting in a beautiful square.
And instead of looking at this beautiful square that's a thousand years old, majority of people are just looking at their phones and taking pictures of themselves in the square, editing the photos so that they can share it with other people online because they care so much about what other people think about them. There was a couple, we went to a resort in Tuscany and there was a couple that was sitting right in this beautiful view, this place that we were at dinner, and they were sitting there and I was watching, I was like, man, they're on their phones a lot. And I was
Really really really really trying not to judge. That's what I'm trying to become better at but I was trying to look as Objectively as possible right and I'm looking at him going Wow They are just on their phones the entire time and the husband no joke was on his phone 98% of this dinner there they're sitting in front of one of the most beautiful views I've ever seen in my entire life and
in Tuscany. Then the most tragic part about the whole thing, then the waiters come out and they sing her happy birthday, which shows that this is her birthday. And I kept watching and it was like, he sings her happy birthday and then goes back onto her phone or onto his phone. And she was probably on her phone 75% of the time.
He was like 98% of the time. But the tragic part was I was watching where it looked like she was looking at him like, can you just get off your phone? Like, can you just be with me? And I think so many people are just becoming more and more addicted. I'm trying to go the exact opposite direction. So instead of letting myself fall into my phone and fall into my TV and falling into social media, I'm trying to use it intentionally how I need it. I've decided to stop being, and this was years ago, I'm not a consumer of social media anymore. I don't. I just create online.
on social media and then I don't use it at all. I don't. I create, that's it. On my personal phone, I don't have any social media. On my business phone, I've got it so that I can check my statistics and see how things are growing. That's it. But on my personal phone, I have zero social media. No Facebook, no TikTok, no Twitter, none of those things.
Because I know those things make me more distracted and less focused. In fact, I notice when I look at my phone, I actually feel more anxious throughout that day. So I'm consciously trying to remove myself from that. And if I spend 4.1 hours a day on my phone and I live another 50 years, 4.1 hours is average, and I live another 50 years, let's say you, let's take your life. Let's say that you're right at the average, 4.1 hours a day on your phone. And you live for another 50 years.
That would be 3,041 days of the remaining 50 years on your phone. That's almost eight and a half years on your phone. And we will be right back.
You know what doesn't belong in your epic summer plans? Getting burned by your old wireless bill. While you're planning beach trips, barbecues, and three-day weekends, your wireless bill should be the last thing holding you back. Make the switch to Mint Mobile. With plans starting at 15 bucks a month, Mint Mobile gives you premium wireless service on the nation's largest 5G network.
All plans come with high-speed data and unlimited talk and text. The coverage and speed you are used to, but way less money. Ditch the overpriced wireless and get three months of premium wireless service from Mint Mobile. While your friends are sweating over data overages and surprise charges, you'll be chilling.
literally and financially. And Mint Mobile wireless service in comparison with all other old providers I've had is just as good, if not better. So this year, skip breaking a sweat and breaking the bank. Get your summer savings and shop premium wireless plans at mintmobile.com slash mentor. That's mintmobile.com slash mentor.
Upfront payment of $45 for three-month, five-gigabyte plan required, equivalent to $15 per month. New customer offer for three months only, then full price plan options available. Taxes and fees extra. See Mint Mobile for details.
It's an interesting time for business. Tariff and trade policies are dynamic, supply chains are squeezed, and cash flow tighter than ever. If your business can't adapt in real time, you're in a world of hurt. You need total visibility, from global shipments to tariff impacts to real-time cash flow. That's NetSuite by Oracle, your AI-powered business management suite trusted by over 41,000 businesses.
NetSuite is the number one cloud ERP bringing accounting, financial management, inventory, and HR into one suite. You have one source of truth giving you the control that you need to make quick decisions. With real-time forecasting, you're peering into the future with actionable data. And with AI embedded throughout, you can automate everyday tasks, letting your team stay strategic. NetSuite helps you know what's stuck, what's costing you, and how to pivot fast.
If your revenues are at least in the seven figures, download the free ebook, Navigating Global Trade, Three Insights for Leaders at netsuite.com slash dial. That's netsuite.com slash dial. And now back to the show. Like what a waste of our lives staring at a screen. And so what I've been recently doing that's been helping me a lot that I think will help you as well is to take your phone whenever you're home and put it in your drawer in the kitchen.
When it's not around, I don't think about it as much. When it's an eyesight, I reach for it all of the time. It's just, I am as addicted as every other person. So I'm trying to get myself away from the addiction. The same way that if like someone's addicted to alcohol, it's a lot easier to, you know, not drink alcohol when there's no alcohol in the house. But if there's alcohol in the house, they know that it is and it's out and it's on the kitchen table, it's gonna be really hard not to go there. So I check my phone when I need to, use it in the kitchen, put it back when I'm done.
And so I've gotten my screen time. I've been really working hard on my screen time app. I pay attention to it more than I ever have, down to about two hours per day. And I run my entire business on my phone. You know, I have 45 people in my company and almost every single one of them is not in Austin where I live.
And I had friends over at my house a few months ago. And one of my friends was like, let's compare screen time. And so we compared screen time and I looked at it and mine was like two and a half hours at that point. And the average of my friends is about five to six hours. One of my friends, eight and a half hours a day he spends on his phone. He's always on social media. He's always playing video games. And I love the guy to death, but he is the most stressed out out of all of my friends. Not because of real life.
but because he's constantly involved in this thing. And so another way that I've replaced education for entertainment, and this is what I would recommend for people, is to, if you're buying books and you're trying to improve and you're trying to get better, I prefer a physical book. But this is a hack that I found that really helps me out. I'll download it on Kindle and I'll read books on my iPad. And when I find a part of the book that I like,
All I'll do is I'll just highlight the book. So I'll just highlight it. I'll put some notes in it as well. That's one of the benefits of Kindle is you can highlight it, you can notate whatever it is that you want to.
Then what's really cool about it is that if I go to the doctor's office, so like two weeks ago I was at the doctor's office and while I was waiting there, instead of me just going on social media, I didn't have social media on my phone anyways, instead of me going on social media at the doctor's office, all I did was I went back to my Kindle, looked at all of the old books that I have read before in the past and I looked back and I was like, which one do I want to reread today?
clicked on one of them. And in Kindle, you can actually look at just your notes. And so I clicked on my notes and all I did was just sit there and reread all of the highlighted parts from a book that I read four years ago. And this is one of the benefits. I love physical books. I prefer them, but I also just want to entertain. I also want to educate myself whenever I can. And so it was basically in those 15 minutes I was waiting at the doctor's office, I was rereading the most important parts of a book that I read four years ago
instead of being on social media. This is a little tiny way where you can start to have education seep its way into your life so you can keep learning.
So think about that. How can you take action and do things that move the needle in your life instead of just being entertained? How can you trade your entertainment for education some sort of way? Like where else? And I want you to think about this and write it down if you want to. Where else can you fit small bits of micro education into your life?
So like for instance, one of the things that I like to do is when I'm showering and getting ready I'll listen to something on YouTube. I'll find someone that I respect I'll listen to him on YouTube so I can get as much knowledge as I can into my brain And this is probably 95% of days some days. I'm like, you know what? I'm listening to music. That's okay. No big deal Sometimes I'm like, I don't want to listen anything. It's just complete silence But majority of days like today while I was taking a shower while I was getting ready getting dressed all of that brushing my teeth and
All I did, listen to somebody that I respect on YouTube. That's great. I learned while I was doing that. Whenever you get into your car, listen, you could definitely listen to music if you want to. I love music. I recommend that you do. But for the next six months, try it out. Just trade out your music. When you're driving, listen to a podcast, listen to a book, listen to YouTube from someone that you respect. When you're
working out instead of listening to music? How can you listen to something where you're learning? How can you constantly be learning? You know, hours of our life are spent in silence or spent listening to music. And I recommend silence. I really do. I recommend music. I love music. I moved to Austin because I thought I wanted to be a musician, right? But what if for the next six months, just this short period of time,
You decided, I'm going to learn instead. Maybe you're like, you know what? I'm going to start my online business. And so what I'm going to do is I'm going to find people, whatever industry your online business is in, you're going to find people on YouTube. And instead of listening to music, you're going to replace it with education. And you're going to learn...
in the time that you normally would be just showering and getting ready. You're going to learn in the time that you would be driving. You're going to learn in the time that you would be working out. You're going to learn in the time that you're sitting in a doctor's office. I'm not saying, and I don't want you to think this, I'm not saying don't be, like never be entertained ever again. I'm saying can you lower it? Sure, watching cat videos is entertaining, but you know what's better? Watching the sunset in Greece because you took action and created amazing life.
Would you rather watch cat videos now or would you rather delay your entertainment and watch the sunrise or sunset in Greece?
hopefully you're choosing Greece, right? Now, the problem with that is that you get dopamine immediately when you watch a cat video. You don't get the dopamine from the Greek sunset for another year or two years, whatever it might be. So if you can distance yourself and start looking at humanity and saying, you know, people are great. I love people. People mean the best. But I'm going to do the exact opposite of everybody else.
and you just learn more and learn more and learn more, considering that most people don't read books, most people are not trying to improve themselves, and most people are not learning, 80% of US households didn't buy a book last year, you're going to become more like a superhuman. And what I mean is your education is going to go up, your focus is going to go up when most people's focus is going down, and you're going to set yourself apart massively from every other person out there. People are talking about
wearing goggles and in the metaverse and all those things. Personally, I'm not going to take part of it. I don't care. I really like the universe that I currently live in. I'd rather travel to an amazing place and see it and taste their food and understand their culture than sit on my couch. I'd rather eat pasta in Italy versus watch, you know, play virtual tennis with someone that's in another city.
That's the way that I look at it. And the way I see the world is going, I'm planning ahead for the next three, four, five years. And I'm going, yeah, I'm really going to double down right now because I'm going to set myself apart from everybody else. And I'm not resisting it by saying, oh, back in my day, you know, I'm watching what's coming in the future. I'm planning how I can make myself more valuable for myself, for my family, for other people, for the marketplace.
And then I'm just going to do the exact opposite of what most other people do. And if you do that, that is how you're going to be able to set yourself apart from 99% of other people. So
So that's what I got for you for today's episode. If you love this episode, please share it on your Instagram stories. Tag me in it, Rob Dial Jr., R-O-B-D-I-A-L-J-R. And if you wanna learn how to coach with me outside of the podcast, I do weekly sessions, group coaching sessions every single week. You can learn more about it if you go to mindsetmentor.com. Once again, mindsetmentor.com. And with that, I'm gonna leave you the same way I leave you every single episode. Make it your mission to make somebody else's day better. I appreciate you, and I hope that you have an amazing day.
What's up, podcast listeners? It's Tanks, host of the It's Me Tanks podcast. Join me weekly on It's Me Tanks as I dive into topics like relationships, why it's okay to feel lonely, fighting summer comparison, and pop culture's hottest takes. I don't shy away from getting candid about my personal experiences, and I want to share all the advice I have learned with you.
I'm even joined by some of my friends like Claudia Oshry, Connor Wood, and Amanda Hirsch each Friday for our new Office Hours episodes. You can listen to It's Me Tinks every Monday, Wednesday, and Friday wherever you listen to podcasts. And don't forget to follow the show so you don't miss an episode.
That'll be $52.87. Oh, no. Do I have enough in my bank account to cover that? Oh, please have enough. Okay, here we go. Does this panic at the register sound familiar? We've all been there. Thankfully, GoToBank's got you covered.
That's right. You can get up to $200 in overdraft protection when you use your debit card from GoToBank. Because when you need backup the most, your GoTo's got you. Tap to open an account today. Opt-in required for overdraft protection. Fees, terms, and conditions apply.