cover of episode The Power of Electrolytes with Jordan Wilson

The Power of Electrolytes with Jordan Wilson

2025/2/10
logo of podcast Keto Savage Podcast

Keto Savage Podcast

AI Chapters
Chapters

Shownotes Transcript

Electrolyte balance is important, especially when following a ketogenic diet. Jordan Wilson is the founder of Saps Original, a new electrolyte drink brand. They offer a ready-to-drink mix with three different flavors. It's a tremendous product and I'm excited to share our conversation with you. 

 

What we discussed: 

 

  • Jordan's background in the food and beverage industry (1:24)
  • Challenges in the electrolyte market (2:13)
  • The ingredients and nutritional value of Saps (7:12)
  • His business strategy and market positioning (11:12)
  • Target demographic and marketing approach (16:24)
  • Importance of self care, fun, and passion when building a sustainable business (28:34)
  • His personal challenges and plans for the future of the business (30:02)

 

Where to learn more:

 

If you loved this episode and our podcast, please take some time to rate and review us on Apple Podcasts, or drop us a comment below