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cover of episode Episode 16: From Code to Canvas with Ajmal Afif Jamal, Lead Product Designer, Grab, Singapore

Episode 16: From Code to Canvas with Ajmal Afif Jamal, Lead Product Designer, Grab, Singapore

2022/6/2
logo of podcast Working in UX Design

Working in UX Design

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Ajmal Afif Jamal: 我在Grab的工作主要围绕设计系统展开,它包含产品(文档、代码库、UI工具包等)、流程(添加组件、寻求帮助的流程等)以及人员(系统的采用和推广)三个方面。我目前也负责招聘和面试等工作。行为设计方面,我与行为科学家合作,将行为经济学原理融入设计中,例如使用启动、轻推和选择架构等方法,并开发了内部自服务工具来推广行为设计方法。在伦理设计方面,我们进行伦理审核,以避免操纵用户行为或造成负面后果。我曾经因为伦理问题而选择离职,但现在更倾向于通过创建工具和倡议来影响工作环境,而不是简单地辞职。在新加坡科技行业工作,我发现产品设计师的角色在不断演变,需要承担更多责任和拥有更多自主权。 Dalen: 访谈中,Dalen主要负责引导话题,并对Ajmal的经历和观点进行总结和补充。他与Ajmal就设计系统、行为设计、伦理设计以及职业转型等方面进行了深入探讨,并提出了许多具有启发性的问题。 Dylan: Dylan作为访谈的主持人,主要负责引导话题,并对Ajmal的经历和观点进行总结和补充。他与Ajmal就设计系统、行为设计、伦理设计以及职业转型等方面进行了深入探讨,并提出了许多具有启发性的问题,例如如何处理伦理困境,以及如何将行为设计应用于实际工作中。

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Ajmal discusses his transition from being a digital marketer and frontend developer to becoming a product designer, highlighting his experiences at various startups and his move to Singapore.

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Ajmal Afif Jamal is a Malaysian design executive living in Singapore. He is currently working as a Lead Product Designer at Grab.

He shares a vast work experience of more than 8 years in the digital design industry as a Product Designer. Previously started his career as a Digital Marketer and Frontend Developer in different startups in Kuala Lumpur.

Ajmal is always in search of opportunities to put his knowledge into practice, and he believes the best way to learn is by doing – and also by sharing with others.

Come down to hear us cover:

-Switching from frontend development to product design

-Working in Singapore Tech Scene as a Malaysian expatriate

-Gaining experience and levelling up as a UX designer in Aviva and Grab

-Learning and practising Behavioural Design in UX