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cover of episode The Daily: Data and Targeting Strategies for 2025 | Nov 26, 2024

The Daily: Data and Targeting Strategies for 2025 | Nov 26, 2024

2024/11/26
logo of podcast Behind the Numbers: an EMARKETER Podcast

Behind the Numbers: an EMARKETER Podcast

Shownotes Transcript

On today’s podcast episode, we discuss how Google’s cookie choices affect targeting with insights on alternative identifiers, data privacy, and strategies for 2025. Tune in to the discussion with our Principal Analyst and host Yory Wurmser, Chief Brand Officer of CP Skin Health Group Echo Sandburg and Senior Director First Party Data Strategy of the Eli Lilly & Company Moitree Rahman.

 

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For a transcript of this episode click here: 

https://www.emarketer.com/content/podcast-daily-data-targeting-strategies-2025)

 

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