In part two of this two-part podcast episode, we discuss some more predictions for 2024 that are too specific to be 100% certain about but could still come true, including: what happens next when measuring retail media, Starbuck's drone delivery pilot, and how the publisher/AI relationship will play out. Tune in to the discussion with our vice presidents of content Suzy Davidkhanian and Paul Verna and analyst Max Willens.
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For a transcript of this episode click here:
https://www.emarketer.com/content/podcast-daily-more-very-specific-2024-predictions-part-2-measuring-retail-media-starbucks-drones-ai
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