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A Master Class in Photo Book Publishing, with Mary Virginia Swanson & Rick Smolan
01:37:24
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2025/6/19
B&H Photography Podcast
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Why Publish a Photo Book and What Publishing Models Are Available?
Rick Smolan’s Journey from Freelance Photographer to Book Series Creator
The Importance of Sponsorship and Innovative Negotiation Strategies
Two Categories of Photo Books: Greatest Hits vs. Storytelling
Tips for Going on Press and Managing Publishing Contracts
Vanity Presses and Subvention: What You Need to Know
Marketing and Publicity: How to Get Your Book Noticed
Should You Create a Full Mock-Up of Your Book?
The Benefits of Working with a Literary Agent
Slicing Up the Pie: Hiring Freelancers and Finding Partners
The Importance of Publishing Deadlines and Key Markers
Swanson and Smolan’s Picks for Memorable Photo Books
Parting Advice: How to Get Others Excited About Your Project?
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