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cover of episode Starz Entertainment Corp President & CEO Jeffrey Hirsch Talks Streaming

Starz Entertainment Corp President & CEO Jeffrey Hirsch Talks Streaming

2025/6/2
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Bloomberg Talks
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Jeffrey Hirsch
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Jeffrey Hirsch: 作为Starz的CEO，我认为从Lionsgate分离是正确的决定，这使得两家公司的价值都得到了充分体现。我们的核心战略是专注于女性和代表性不足的受众，提供R级且无广告的内容。我坚信优质的内容是吸引用户的关键，我们制作的节目都是为了满足特定观众的需求。我们不将Netflix和HBO视为直接竞争对手，而是将自己定位为它们的补充服务，提供差异化的内容，从而在市场上占据独特的地位。我很高兴地看到，即使在有线电视衰落的背景下，Starz依然能够通过优质内容吸引用户，并为合作伙伴创造价值。我们也在积极探索新的节目形式和内容，以进一步提升我们的市场竞争力，并实现更高的利润率。

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Starz's separation from Lionsgate is deemed a success, evidenced by stock price increases. The company's target audience is women and underrepresented groups, with programming reflecting this focus. Starz positions itself as a complementary service to other streamers.
  • Successful separation from Lionsgate
  • Target audience: women and underrepresented groups
  • Programming mandate: narratives for, by, and about women and underrepresented audiences
  • Complementary bundling partner to other streamers

Shownotes Transcript

Starz is fresh off its separation from Lionsgate and it's betting it can take on the likes of Netflix and HBO. The entertainment company added 530,000 streaming customers in the fourth quarter. STARZ President and CEO Jeffrey Hirsch joined Bloomberg Open Interest to talk about how he plans on transforming the company into a production powerhouse. He is joined by Bloomberg's Katie Greifeld and Matt Miller.

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