This week we talk to Shannyn Lee, Director of Coaching of Win Without Pitching about how to develop business and make your sales conversations easier.

In this episode we discuss:

the importance of positioning your self as an expert and pushing out your unique point of view to the world through thought leadership;
the four conversations that you should have with prospects and the importance of the value conversations to really change the game; and
why shifting your mindset to think about helping your clients rather than selling to them is critical.

Learn more about Shannyn and the Win Without Pitching method on their website.

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How to be Ruthlessly Kind in Your Sales Conversations (with Shannyn Lee) 40:39 Share

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How to be Ruthlessly Kind in Your Sales Conversations (with Shannyn Lee)