Kevin Davis is the founder of PaidTraffic.com which is one of the top Facebook Ad Agencies in the world. Together we talk about how business owners can use their existing email lists and databases with Facebook custom audiences to increase sales.

Show Notes:

00:04 Episode summary and highlights

00:45 Kevin’s intro and experience with Facebook advertising

03:06 Understanding Facebook custom audiences

04:21 Why custom audiences are the springboard to running any type of ads

05:30 How newer businesses can use this technique

06:57 The process to implement custom audiences

08:54 What type of ads you should start with

11:20 The main reason why paid traffic fails…

14:40 What metrics to understand in your business

17:55 Starting out with smaller budgets

20:03 The challenges most people face when running ads

22:55 Surprise method that got great results

27:49 Kevin’s 3 BIG TIPS

30:19 Why you should be using Google Analytics

30:45 Say thanks to Kevin on www.paidtraffic.com and subscribe to his YouTube channel https://www.youtube.com/channel/UChDzRR2bSXkrDVKexgrlWpw

Resources:

www.paidtraffic.com

https://www.youtube.com/channel/UChDzRR2bSXkrDVKexgrlWpw

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