Running for office requires a lot of public speaking. But often, it’s what candidates aren’t saying that can make or break their campaigns. Take the case of Dan Silver, an experienced congressional candidate who leaves voters cold despite his eminent qualifications. With the help of KNP Communications, Silver is forced to watch himself at the podium and makes some profound discoveries. Harvard Business School professor Amy Cuddy delves into this fascinating case — entitled “Congressional Candidate Dan Silver and KNP Communications” — and the importance of body language, believing in your own story, and how to put your best self forward.
