Elon Musk aims to create a rival to Gmail, as indicated by his acknowledgment of email service development plans in 2024. This move targets Gmail's 2.5 billion users, aiming to capture a share of the email market.
Gmail has approximately 2.5 billion active users worldwide, representing a third of the global population.
Security researchers are worried about the increasing sophistication of AI-powered phishing attacks, which could target users of new platforms like xMail. These attacks often use multi-channel approaches, making them harder to detect.
AI tools allow cybercriminals to create more convincing fraudulent messages at scale, targeting users through multiple communication channels like email, text, and messaging apps.
Cybercriminals might use fake early access invitations, fraudulent data mitigation tools, or deceptive account verification requests to capture login credentials or financial information from users eager to join xMail.
xMail could adopt encryption, two-factor authentication, and suspicious activity detection, similar to existing email services, to protect users from phishing and other cyber threats.
Several existing email providers use variations of the 'x-mail' name, which could lead to potential legal and branding conflicts for XCorp.
X, the parent platform, has an estimated user base of about 600 million people, which could serve as the initial audience for xMail.
xMail might adopt a subscription-based model, offering an ad-free experience to paying users, which could address privacy concerns associated with targeted advertising.
xMail is likely to feature a plain text DM inbox without complex threading or formatting, focusing on basic communication rather than a feature-rich environment like Gmail.
The announcement of Xmail development plans introduces both opportunities and security challenges, requiring careful attention to user protection while cybercriminals exploit public interest through increasingly sophisticated AI-powered attacks.
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