#254: Recession-Proof Your B2B Sales Approach With This Strategy
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**In this episode, you're going to learn:                **

1. Economic downturn's impact on sales2. Developing a consistent daily routine3. Adaptive strategies for changing personas

Connect with your hosts:

• Connect with Luigi Prestinenzi on Linkedin)
• Connect with David Fastuca on Linkedin)

About This PodcastHow To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.