The global pandemic has changed the way we interact with prospects and customers.

What we learned through the pandemic is how important human connection is. Technology is playing a more significant role in our lives and being connected and engaged in the community is more important than ever before.

This week, Luigi is joined by Jared Robin, Co-Founder of RevGenius, a community that has grown to be one of the largest sales professional communities.

Jared discusses why every sales professional needs to build a community and why selling is more than just a transaction. Sellers who focus on just making sales will often find while they may make make a sale, they are not creating a customer. Customers are those who buy more than once and often become advocates for what you do.

Tune into this episode to learn how Jared went from 0 to 12,000 members in under twelve months.

Connect with Jared

Connect with Luigi

**About This Podcast**
How To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.

Community and Why it Matters, with Jared Robin 36:23 Share

How to Sell Podcast: Make How You Sell, Why You Win

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Community and Why it Matters, with Jared Robin