Podcast: The Business of Authority (LS 41 · TOP 1.5% what is this?)
Episode: Getting Better Clients
Pub date: 2023-08-29

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How can you get better clients?

Talking Points

Getting clients who will trust you more and pay you more
What can happen when you take on a bad client
Improving your client base as you go
Narrowing your niche
How taking on clients outside of your niche may affect your business
How your point of view and messaging informs which clients you attract
Being responsive to how your target reacts to your message
Make a list of dream clients
Draw boundaries of who you won’t work for
Figure out the best way to get your message out
Imposter syndrome
Asking business outcome questions
Defining better clients
Not playing small ball
Strategizing
Knowing what to say no to
Looking at what people you admire are doing
Knowing what it is that you do best

Quotable Quotes

“Every client you take on, you want it to be better than the last one.” –JS

“Each one will teach you something that you didn’t know before about how to attract that client.” –RM

“Courage is acting even though you feel the fear.” –JS

“We have to have this headspace that says we’re not going to play small ball. This is the major leagues.” –RM

The podcast and artwork embedded on this page are from Jonathan Stark and Rochelle Moulton, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.

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Getting Better Clients