A stock split is a decision by a company's board to increase the number of outstanding shares in the company by issuing new shares to existing shareholders in a set proportion.

While a split doesn't actually make your investment any more valuable in and of itself, a lower share price and the resulting increase in trading liquidity can certainly attract additional investors.

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Stock Splits: What They Are, How They Affect Your Portfolio 03:30 Share

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Stock Splits: What They Are, How They Affect Your Portfolio