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cover of episode Super Agent of Hope - From Addiction To A-List Hollywood with Darren Prince

Super Agent of Hope - From Addiction To A-List Hollywood with Darren Prince

2023/5/8
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Living The Red Life

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Darren Prince: 达伦·普林斯分享了他从14岁开始的创业经历,以及他如何创立并发展Prince Marketing Group,成为一名成功的名人经纪人。他与众多好莱坞明星合作,例如魔术师约翰逊、哈尔克·霍根、里克·弗莱尔、查理·辛、多米尼克·威尔金斯、丹尼斯·理查兹、卡门·伊莱克特拉、朗尼·沃斯特、比利·克里斯托尔和雪佛·蔡斯等。他强调人际关系在他事业成功中起到的关键作用。他还坦诚地分享了他与阿片类药物成瘾的斗争,以及他如何克服成瘾,最终在康复的道路上帮助他人。他认为,成功不仅仅是商业上的成就,更重要的是个人层面的成长和平衡。他鼓励人们在追求事业成功的同时,也要注重精神层面,保持身心平衡,并与志同道合的人为伍。他还分享了他在社交媒体时代如何利用社交媒体来推广自己的品牌和康复理念。他认为,在社交媒体时代,展现真实的自我比伪装更能赢得尊重和信任。他还分享了他如何通过创造积极的氛围和环境来保持身心健康,以及他如何管理时间和人际关系,专注于积极的互动和交流。 Rudy Mawer: 鲁迪·马尔主持了本次访谈节目,他引导达伦·普林斯分享了他的经历和观点,并就一些话题与他进行了深入的探讨。他认同达伦·普林斯关于成功与平衡的观点,并强调了社交媒体在现代商业和个人品牌建设中的重要性。他还就社交媒体的利弊、如何处理压力和人际关系等问题与达伦·普林斯进行了交流。

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Darren Prince discusses his journey as a celebrity agent, starting from his early entrepreneurial ventures to founding Prince Marketing Group and working with iconic figures.

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It makes me feel like young and alive again. And I surround myself with people like you and Bear and Dan. I can kind of get educated on the social component that I'm missing out on because, you know, I said a little bit about the dinosaur a little bit. But you've got the psychology, the connections, the networking, the mindset, the content side. So it's just...

taking it on that platform. That's what it is, right? And consistency, like you said. My name's Rudy Moore, host of Living the Red Life podcast, and I'm here to change the way you see your life in your earpiece every single week. If you're ready to start living the red life, ditch the blue pill, take the red pill, join me in Wonderland and change your life.

Hey guys, welcome back here for another show. Super pumped for this one here with Darren. Got his book here, Aiming High, and there's an amazing story behind this that we're going to share today. Thanks for coming, buddy. It's great to have you.

Thanks for having me. Yeah, so give the, I don't want to do it injustice, so tell a bit of the story, right? You know, what you're up to, all the celebs you're working with, and then let's lead into, you know, the meaning and the purpose behind this and your passion, which is super impactful. So, again, thanks for having me. I've been an entrepreneur since I was 14. I had a baseball card company. I eventually sold it, had a sports mobility company.

And celebrity number one is a lot of signs for a lot of big stars. And I eventually wanted to evolve. And in 24, I spoke to Magic Johnson about starting my agency, Prince Marketing Group. And he liked my vision. We were very big on personal relationships, and I still am. Loved my family. He trusted me. And he became my first client for Prince Marketing Group. And since then, you know, we've got clients from Hulk Hogan, Ric Flair, Charlie Sheenie,

Dominique Wilkins, Denise Richards, Carmen Electra, Lonnie West, yeah, some, yeah, Billis, who's analyst, Chevy Chase. And I think along the way, like I said, relationship building has been so key for me. And because of that, my personal struggles of coming up on almost 15 years sober as a recovered opiate addict, you know,

every one of my clients stick by me yeah because i um i was in the jeb's death hell for such a long time by the grace of god yeah and that's kind of what you know the fema today right we talked earlier offline is success and achieving great success and you've been around major success you know basically all live rise in at least the last 20 years and you've achieved amazing success and

Sadly, in this world, there's a lot of fast success and then the fast school behind it, right? So what have you seen? How did you move through it? How did you handle it? And what have you seen in the last 20 years with all these super high performers? You know, I think a lot of it comes back to we all have childhoods, right? Yeah. And there's moments with that little bleep.

could have caused something that just changed everything about your thought process. Yes, everything about it, of course, spiritually, mentally, emotionally, sometimes physically. And you know, for me, I was just verbally teased for having a learning spill that was in small classrooms when all my friends were in big classrooms. And I felt like I always had something to prove. So now you take that with a young teenager, eventually then my early twenties, young kid with money,

that got sucked into the limelight on people with Pamela Anderson and all the names I just mentioned. How do you deal with that? I was a veteran teacher in South Alabama, I was never able to go into it. And so that's something I spoke to about earlier that I'm so passionate, like these mastermind events are incredible for entrepreneurs and they have people like you that can speak and so many, Dan Fleischman, all you guys, Grant Cardone, that are doing just such an amazing job paying it forward. But

I told you, I can guarantee you a large percentage of that audience is taking that success and not dealing with it properly on a personal level. Yeah. They're out, they're drinking, they're partying. It's the woman, it's the fast life because what else

When they're not taught, "Hey, you know, let's go back and elevate up the time machine and let's go into this character defects and the ability to act out and why you want this success." You know, are you looking for validation from others? Are you looking to validate it within yourself and then pay it forward and bring other people along the way we do, considering ourselves the best team? Because a lot of people, it's about me, me, me, I, I, I.

And I think a lot of that comes from, again, certain levels of trauma. They're obviously all over the place, whether, you know, it was major life-changing or just altering at that time. I lived it. Here I am on top of the world with some of the most iconic cultural figures of all time. And, you know, I didn't want to live the last years of my life. And it would be great, I mean, obviously, that everyone should read the book, but tell us a little about that story, the summary, before, you know, all those things.

So, I think I told you, I've, earlier I just showed you, you know, the intros about Muhammad Ali and Joe Frazier and myself were very near and dear to me. Kings of Kings, yeah, get no bigger. I've seen everybody from Michael Jordan to Colby to Diddy, I mean, they, Denzel Washington, Lionel Richie, Al Pacino, Denny Rilke, and

I'll tell you this, those would be two kings that stars of stars in the world. And I was blessed to work with them 15, 16 years. They both had gone. Joe passed in 11, Ollie passed in 16. And, you know, Mike founding Achieva as an agent with my dear friend Harlan Werner. It was Ollie's main guy where everybody got them to make peace in 2002 in an All-Star game for Philadelphia, for the NBA All-Star game. And I actually sat center court side with them.

The next day, now here I am, you know, from the outside here looking. Loud damn reproaches for the successful kid I brought to school. Every agent would laugh because what damn reproach was brought to us, I'll believe. But nobody knew I was snorting Oxygons, or cassettes the night before the dinner, and then out to play a few before the game. Because I knew the whole world, billions of people were watching this, oh, and how could that kid from the back in the room, let the learnings assume, and all the other issues that he had, be careful.

Yes, pretty soon. And how did you work through that? I got hit by a July 2nd man and a half and my uncle and then his then girlfriend came to visit my mom in New Jersey on the 1st back in 2008. And surprise visit, I was at the jumping off point. But my ego was too big to react. My business was too big.

This woman Andrea was with him, his girlfriend, she loved him, she said "are you okay?" I said "I'm not." I opened up to her for some reason. I felt like he's trapped or something. And she said "do you realize you're an addict, that your life's a man and you wanna sit in?" She goes "do you realize that you're powerless?" I said "I do." And she goes "do you realize all this stuff, just that you have pictures everywhere?" She pointed to pictures of the main, the biggest stars on earth. That the meanie who took a deal with anything to yourself. That the disease of addiction does not discriminate and mental health

Doesn't matter if it's Park Avenue or a bench. And, uh, or he went to jail. Or he paid in jail. And that broke my soul. So I remember I started crying. And she said, "It's okay. Are you willing to do anything it takes and said anything?" And funny about it was later I was at a detox. I came back from the gym. I'm losing my mind. I'm in a night part in New York City. And my then wife, I was married, was trying to help me. And I called the doctor and said, "I can't do this. I'm gonna call the damn doctor and get what I really need to get."

They start yelling at them, "You gotta get yourself to a 12-step meeting." But your damn ego aside already, they're living this life for plenty of careers. I was 38 at the time. I said, "I can't freaking go to one of those stupid sport meetings." I hung up the phone, went in the bathroom, and I had an overdose four months earlier. And I'm going for all the medicine cabinets to try to find some non-narcotic anxiety pills. And out came two Vicatives, which was one of the three.

Opioids I was addicted to and you know we swore we cleaned every medicine cap and so for a split second I thought it was a gift from God. But then I had a white light moment. And some people that talk about them I believe actually had them because I lived it. For whatever reason, the pills in this hand, I fell on my knees. And I screamed out to God take the money, take the business, take the money, the ride. I didn't need a single day of freedom like when I was a little kid. I'll do anything. If we take down a hell I will spend one day at a time the rest of my life thinking that there's hell. And...

This lightning bolt, this fiery feeling on my shoulder just hit me and I heard a voice in this ear tell me that I've got doing it ready and I stood up and I believe it was the hand of God because I opened it up and I flushed the pills I meant in the living room onto the computer. I found a 12-step meeting. There was no Uber back then. It was at 8 o'clock that night. Within 30 minutes, I'm in a taxi.

Where just someone I look out with this eye saying oh my god for the first time in my life I wanted to stay sober more than I wanted to get high and I walked into a church phase when the 150 to 200 addicts and alcoholics from all walks of life that were all once hopeless, broken, and deep in hell. And they said is anybody new coming back for supper? And this big time super agent put his hand up

Because I knew I was a fraud. And I said, "I'm sick, I'm suffering. I've got an amazing life outside the droves that I don't want to live anymore." And it wasn't, God bless them, it's always been their whole magic. Ugh, you know, Chevy Chase, all the clients, bless them damn. It was these people that were once so badly broken that showed me how to put the pieces back into my life and be accountable and not break the fingers at any way. And most importantly, they showed me that

Let them love me first before I ever learn how to love myself. And during that first year, it was the most manageable year of my life. And once I attained true sobriety and I was in the middle of recovery, and I had a year, I realized the biggest gift was to give this away. And about when I had the platform, I had to market it to other conference.

Wow. Crazy, crazy story. I'm so, it's inspiring to hear and I love, you know, how you took that and you've got this now and you've given back and you're trying to spread that message because like you said, you don't, you never know who's in that position, right? And the success and the social media, right?

all of that hides it. It's a shield, right? And you've obviously known a lot of people that have gone through and come out of it. So what would you say, you know, our listeners, if they're working on the business, they're working on the money, but they're not working on themselves, what would you say? I think everybody has to have some spiritual checkout. There's so many out there. You know, Jay Shetty's a dear friend of mine. People come listen to you. Your content's incredible. I think your content is so important.

um, like a watch and like a taking in every, every morning. You know, I'm a big fan of Tony Robb and so it was house at the front of my life. I just think you have to get some of that each and every day. And it's just hyper focused on the business, the business, the business, you know, mix it in with obviously working out. I'm still in the gym. I'll be 50 per round Monday, five days a week. I've died the best that I can get the proper rest.

You gotta have that balance. I know my guy David Goggins, you know, I don't work with him. He says balance is good for a lot of fucking people. For him, you know, it's a different beast. But we need that rejuvenation period to really get this right. And surround yourself with like-minded people that are doing the same. Because I don't care who you are. There's...

18, 20, 22-year-olds right now that are with Ignite Vaders. They're blown off from their business. Yes, tech. Yes. Social media. Nobody's giving any of you a handbook. And if you're struggling, mental health, depression, anxiety, bipolar, substance abuse, ask for help. Nobody's going to judge you. You know, you've got the opportunity to change the world and so many people around you. And you'll realize, like me,

I told my boy Omar the Rothstar on his podcast that I'll be honest with you, you know, all the clients and whatever, they've given me blessings that you can't imagine. When it's my time, all I simply want on my tombstone is a recovering drug addict that gave this gift away to other people to help improve and better their lives. This is what I do. Yep. That's what I do. Who I am.

is what we're talking about right now and i've negotiated historic deals you know with some of the biggest commercial campaigns multiple super bowl commercials in the past few years one for rick flair with uh and his his uh somber hummets i mean when we go did that one and you know hulk's radio shack virtual and um i mean some incredible campaigns to be part of nothing in this world gets me more excited than when i can see the lights come on if somebody dies

whether it's through a direct message or when I speak around the country. Because it's a feeling that that self or that little kid bro that I told you about that never felt a part of, never felt worthy. That's what gives me the self-esteem to do esteemable acts. So I also have a foundation, the Indian Heart Foundation, scholarship people into treatment. I've got batting treatment centers that I'm affiliated with. They have 16 properties. If you can't afford...

Um, you know, if you can't afford to get recovered or get sober, uh, data insurance, reach out to that agent on this working family and stuff. I'm applicable to everything that can to getting into treatment and it's a beautiful thing to have that. Like who would have thought that this whole time I thought it was all about the ego. Look at me.

I look at all these big time stars that I work with that God was laughing the whole time. He had a different plant. And one more thing in my book I talk about, I was addicted to something called Oxo for about a year and a half, which is an opiate blocker. And even for Leeming High and the media platform I have at this incredible group, Bridge Therapeutics, man, they're in the development right now of a product I wish I would have had at my age because

I know you're not an addict or know anything about this, so take me 30 minutes to get my brain to function. And this thing works in two minutes. But then, again, if it wasn't for the celebrities, if it wasn't for me building my brand, somehow some lake I was looking out for me.

because I made a lot of right moves, I made a lot of wrong moves, and all my mistakes, but you learn and grow from the mistakes. I've now given myself, you know, a platform that makes me so much more proud to tell them who I am as a person than all the athletes, because at the end of the day, they were all superstars and legends and Hall of Famers and iconic actors and actresses long before they ever went down on the credits. Yeah. I just happened to be at DC Negotiating and I was a good people first. Yeah, yeah, and I mean...

the negotiating the people side is how you build all those relationships right and we teach a lot you know for for people it's building relationships right business and and where you got to today where i've got to today is that people the negotiating side and that stayed through your journey right even in the bad times you know you're able to walk in a room next door and and change right and then have that negotiating skills that people skills and

It's sad that there's a lot of people out there that

They have these problems behind closed doors and social media can make it worse because they're scared to ask for help, right? And we teach our clients, not obviously at this level by any means, but on a more surface level, the vulnerability, the realness is actually what does best, right? And it's like you can only put this fakeness on and this show for so long, but people, especially your tribe and your fans and what you're building, people want to see the real you and they respect the real you.

I've been fighting side this topic by girlfriend, Nicolette. We've been together a couple of years and she's 25 and she's in Mac culture. Beautiful girl from New York. And it's like they could see one little thing on social media and it just messes up their entire time. And that's something I love that you kind of do that. And we were talking earlier, I mean, the fact that you moved her to a place by the surrounding herself. And you are a real person of all guys. You understand the value of personality. Sure you don't.

Always make it about business. Get to know the people. Yeah. Spend time with them. Yeah. Talk about sports, culture, music, entertainment, find out about their family, where they're from, what their hobbies are. That's how you will eventually get the business. You don't do it for that.

But just by default, people do business with people that they like. Yep. Always, always. Now, if it's as standard, all the successful you become is only your... That's all you gotta do, because you have so many options. Yeah, but I told you that person should just pound somebody with a pencil, but that one does not work. That's most people, everything. You need to just go in for the kill.

And it's like, they're super successful people. They have so many opportunities, like you said, with some of the people you represent. They don't need the money. They don't care about the money. There's not enough money you can throw at them. But if there's a cause behind it or there's something behind it, then they're going to do it. And we talked about something a minute ago. I always say one of my superpowers or advantages is I really

really never cared what anyone thinks about me yeah and i like to be different yeah like that's a super bound because i think that's what holds most people back right is how their self-image is and you know we're super ridiculous with all this right and that's built off the fact that i don't care what other people think i'm aligned to my vision and i think that can if more people could have that about themselves it would help them be more vulnerable it held master held bright whenever it's something serious like a health issue or a mental issue or a drug

drug addiction or if it's in business just asking for help. 100% well because what happens too even and a lot I know depression is real. I mean we've lost you know had some horrific illnesses the LZM just in the past six months um you know but a lot of people either self-medicate they don't know where it's coming from um and they're too embarrassed to address it and uh you know anxiety all the other stuff that comes along with life. Life isn't easy but when you're accountable and you're vulnerable

and you're willing to be open about this stuff and you get the help you need watch how easy life becomes because then there are uncomfortable times that you never thought you can get through I'm living proof

I've never felt so comfortable during the most uncomfortable times. You know, I've lost, you know, John Muhammad in recovery. My uncle, my father passed on February 13th of 2017 and my perspective and perception shifted so much that I was able to focus on, wow, we had a sober son back for eight and a half years. Eight and a half years. When that would have

Early on I recovered, but like, when this state comes, I'm gonna relapse. No way I'm gonna get dead. I never felt so comfortable. I dealt with so many things in business going sideways, so many projects out of the shoreline. And flights are almost blocked. They're about my assistants or specialists. You all are up to speed and bam, something. But I'm kind of in that space where, and yeah, you probably have the same mind. If something gets done and it happens, that's great.

And if it doesn't happen the way that I want, that's great too, because sometimes the personal and the professional things that like that we want so bad that don't happen. When you look back and a time machine a year or two could be months added, you will realize another big blessing came. Yeah, always like out of every, at least for me, out of every VAT problem in the moment, you look back three years later and it was like a cat, I call it a catalyst, catalyst for change, right? And, you know, come a bit here,

I used to speak at events around the world. I was getting a lot of my agency clients that way. COVID hit, so they announced Enville, and it made me start this side of the business, which is now 100 employees in three years. I don't want to be doing right now. I'll probably still be doing some agency. I still have that agency. We have a new CEO, and we just...

Signed Hard Rock Cafe and I wasn't even in the room. I mean, it's like I could never visualize that five years, four years ago. It'd be last week. Right. But it's using the cabaret. We had the exact same thing happen during the pandemic. And this is, yeah, I've been calling her a lot about after the interview. So, you know, most of the clients, obviously, they don't want to travel. They could travel. So thankfully, because of technology, we're doing a lot of Zoom, you know, to it.

You know, some big music people and stand-up comedians do some, you know, Zumba bands from their living room. And then commercials were now being done like a little iPhone, a product they send to Environmental Life Tour. Yeah, they would hold it up and they'd like, you know, their version of like a swipe of, well, that was the best the company could do. So I started thinking during it, you know,

I'm like, we're actually powerless as agents and at the mercy of our celebrities. We need to change the minds and I think the future of our business is about attracting the brands. Because the brand, they're gonna give it a bunch of their own in the chat and they're writing in his nets. So the fact that we started working with different people like Sebastian Maniscal, Keith Urban that we never worked for because of brand money. I was like, this is a food for the food. I got the talent side then.

But if you give me and my team a budget and say, we want to do this three times a year, this is what we have this quarter. Guess what? I'll fund you anybody. Yeah, and you'll be watching for it. Yeah, exactly. Yeah, if it wasn't for the pandemic, that never would have happened. Yeah. Yeah.

Yes, and that's probably the next five, ten years now going to be wildly so now we have, you know, a handful of tremendous brands that are using us as their talent buying firm. Kevin Harrington, I think, told Andrew we have our own partnership now with PMG Global and that's exactly what the film gives. Yeah, well, and I think a good example is like Cameo did that. They created this platform, especially during COVID, it took off because the lay celebs were bored. Right, but Cameo built the demand. Right.

right and it's just fascinating to watch how you can flip it and i mean that you know linking it back to business because a lot of my audience the business or those marketers it's the spin right it's the spin and it's the another superpower that i'm really like a big believer in is creativity right like you know this is creative our ads are super creative that's why we win the app game and we spend more than almost anyone because we take a creative spin to it and

You were an example of that, right? You're like, okay, this is the business model. This is the old way to have my flip list, spin it in his creative way that I'm excited to see where that goes. Joe, no, and it works. And my celebrities are right with it. Like Chippy just did a campaign for Raising Cane's, filled them out with vacation. And the guy Todd is great, the CEO. You know, he's a guy I'd love to work with each other again and who else can he get? That's kind of how it happens. I mean, Magic has worked with

some of the biggest 4.5 hundred that I've got so excited to have done so I'd look them for a keynote or whatever and I'm like hey they they're now interested in this and that and it was just you know I think as an agent you just so want to do the best job you can for the talent but then you realize if you open it up to a much broader perspective and you're working both sides you're still going to eventually lead back to that talent and all the talent yeah that you represent yeah and I think one thing that I would love to dive into now is a lot of what I teach is

social media becoming like an industry titan, right? Or dominating your industry or becoming, you know, it's hard to become an A-list, but it'll be like dominating your industry, like Grant's a great example of this. So if you're good at business and that's kind of my play, right? Is I can build the teams, I can build the business, I can build the systems. If I can be super famous in my space, it's like two plus two, right? So what have you seen and learned with that? Because you've spent

The last 20 years with some of the most notable figures on the planet. What's the common denominator for these people that want to grow influence? What's the common denominators with the most notable, famous people on the planet? And I think they're starting to realize putting out content. Oh God, you have to, you have to put in the time. Charlie Sheary, Love Him to Death was like the fastest I think to get to a million or tell me I'm

By Twitter, me and my girls in my office were just talking to him a couple weeks ago in Houston, like, you gotta start putting up some videos about sports or this. Like, everybody adores the guy. But everybody's got their own. I'm seeing with Hulk Hogan tonight. Hulk will put it out that it's not nearly as active as Ric Flair is. Magic gets it, man. It's a much higher team. Chevy Chase has my guy Patrick D'Amino. His TikTok following, I think they got to a million in a couple of months.

And Chet is going to be 80 years old. So when I look at each one and what they're doing, you know, Carmen Electra is, you know, hit or miss. Everybody's got their own. Denise Richards might be a little bit more apt. You know, Carmen, when she's on, she crushes it. Like, she has to be in the mood. But it's the same thing. It's that consistency. So regardless if you're a celebrity or not, and I usually think, I've always agreed with Gary Buse. I feel like I've always picked it's a thing that you don't think is what's going to actually attract it. You know?

You know, because you might be so hyper-focused on what your business model is, whatever, but sometimes just structural stuff. Yeah. I want each stuff. People think it, right? Whoa, whoa, whoa. Wait a second. Before we go into the rest of this episode, I'm going to interrupt abruptly and just ask you one big favor. I hope you're getting a ton of value, a ton of knowledge. I hope you're getting some breakthroughs from myself and the guests. And I want one thing in return. Whatever

I would love is for you to subscribe and leave a review. The reviews and the subscription grows the podcast. It allows me to bring you even better guests. It allows me to invest even more time and money into this podcast to bring you the latest and greatest, the best entrepreneurs from around the world that are crushing life, crushing their business, and giving you all the tools, the mindset hacks, the knowledge,

and the environment you need to be successful. So do me a favor, if you've got any amount of value from today's episode so far, or any previous episode, or any of the content I've done, it would mean the world to me if you hit a five-star review, give us your feedback on the show, the episodes,

subscribe and download plus if you do that and send me a screenshot on Instagram at Rudy more life I will send you a bunch of my free training marketing courses sales courses worth four hundred and ninety nine dollars yes five hundred dollars worth of courses for a simple 30 second review it would mean the world to me send me that screenshot I would love for you to leave that review and I would appreciate it very very much so we can keep growing this show and make it awesome so let's get back

into the episode. I appreciate you guys and let's dive back in. And I think it's kind of interesting so there's like these levels, right? So the celebrities are all at this top level here but even there there's competition because if one celebrity is active all day every day they become more famous and notable in the eyes of

the world, right? Whereas if one celebrity was super famous seven years ago and now maybe isn't as retired or not acting anymore or not glating, if they don't keep that content up, they can slowly, you know, fizzle out and not have the same level hunter bride. So there's always, you've always got to be on. I'm guilty of it too because a lot of times I'll love to focus more on the recovery stuff and then I'll have a busy, crazy three, four days and then it'll be a client's birthday and I'll post a picture or something that they did and...

I'll just notice the teeter-tottering of one could have a lot of indeed with the next video off and let off because I haven't freaking done any videos of it. Well, actually the algorithm manipulates it too. If you're more active, you get consistent reads. If you're not, then it actually manipulates it because obviously any of these social platforms, they get paid for eyeballs and then Fred and the ads, they want to support the consistent content creators, right? So it feeds into itself. And it's really fascinating that even at the celeb level,

Have you noticed that some that aren't in the limelight, in the content, they fizzle out and they're harder to, they're not hitting the same rates. Booking's harder. Whereas the ones that are like, even after they've retired, they're getting bigger and bigger because of social media. Yeah. It's incredible. I mean, it's like to all decide the algorithm has a lot to do with that as well. Like when they're picking a true him to post and what they're posting. Yeah. Because I've seen ones that don't have near the names. Yeah.

And the accolades of some of mine, I had no look at their engagement. You're like shaking your head. Like it was like a local letter. Yeah, they're not a professional team. Like it wasn't even mentioned, but it's something that was active. Yeah, that's constantly putting out really good content. You know, the amazing thing too about my business, if you would have spoke to me about this, even 10 years ago, the tip of my own door, it's been a six-hour production on set, morning talk show.

Late night talk show, satellite media tour, radio interviews, print interviews. Now, most of that stuff is gone. Because how many stories swipe up? How many two-part? How many? We're in an eye contract. So we got negotiated up. This wall, the grand. See that shift? My boy, Barry DeGito from Honey Group, we do a ton of this. And somebody actually introduced you to a great guy at a new quarter. We always laugh about this because, bro, you're like an OG dinosaur. How does this deal? So...

So I learned from guys like you and him and Dan Flight that I was sick about. It's like my head spinning. It's just a whole different world. Remember, I built my agency. The internet was the only way around. So it was word of mouth. People would have to call Screen Actors Guild. They have to call the NBA. But if you call the WWE, you find out who represented that one. So this happened to me so quick and so fast. But it's amazing because the convenience of it, not just to myself, but my clients, it's

If they get it, they truly understand. If they get it, they like content. And if something great happens and it's a big anniversary and an iconic moment in their career, they can do a little video. Fans love it. And God forbid if it's something bad and you need a platform to kind of come out of it. Oh, wait, since I was a kid, what's dude? Yeah, by the media. What if you don't have a bond? There's gonna be twisted. Yeah, exactly. So what would you say for...

Have you noticed, like, are they able to charge way more now than five years ago, ten years ago, through social media, than going, like, back and forth? For sure, because back in the day, I think it was, like, really, they didn't offer any money, like, most of us guys. I mean, magic's a beast. Magic always kind of saw, like, but I've noticed, like, because the interest is more there with the wallop on, um...

you don't know or saturate your page especially when you're an icon like they very few people can pull off with shock and pain man you could you know where they're everywhere um my people met men and women like yeah i can see them getting oversaturated and diluting their brand so it's more about the quality yes yeah um but i think that somebody young that started now

I mean, you're kidding me. Image is everything. I think, you know, take as many projects as you can, as long as you understand where that company's heading. And it's not just like a short Connie brand. And it's a company that really has a strong foundation for long-term success. Get in with as many of them as you can to, to, to as much content as you can. Yeah. And look at you, if you've got the engagement or analytics are strong enough. I say, forget looking at the short money.

and start trying to get some equity and some points in that company. Yeah, and what else? Add a little bit of flavor and that's your passive income that, you know, is key. That's what I was talking to Floyd about. He was saying, you know, you'll do a shout out or whatever, but if it keeps going and it's growing, he wants equity or shares because it's his name and brand, right? And you can only put it

so many places, right? So then it's diminishing returns and exactly. That's the mistake a lot of the micro influencers make, right? It was like, oh, $500, $1,000, $2,000. And now like you see that page because we look at them sponsoring themselves around. And I look and it's like 20 different brands. I'm like, I don't want to pay that person. It's them diluting themselves. They're diluting themselves down. And like, I get it. Yeah, they're bringing in revenue and it's constant and it's easy.

But at a certain point, you've got to just pull back and say, okay,

We got to cap this at a certain amount and we got to go into each lifestyle or a big genre. Yeah. And kind of limit it to one specifically. You start going into two, even that's a problem. You can't do Cocoa Puffs. And now it just looks like you're basically devouring yourself and oversaturating what, you know, instead of that short-term mindset for that money grab, just take a deep breath.

If you're okay financially, it's not going to change your life right now to just rent four or five more. But it will change your life if you pull back a little bit and assess everything and be like, "Okay, these guys always pay great. These guys always get me the most engagement. I love where they're going." They're also working with a lot of other big influencers than me. I should say, I've also attracted a couple of big celebrities.

versus a company that might just be growing money, I might not have all that great of a roster of influencers. Yeah, the big celebrities. Yeah, because that's going to be short-lived. Yeah. Yeah, and I think one thing that we've noticed is

The long play is not just in the initial payment, like you said, and that's like our kind of deal and position with the celebrity side of my business. We come in and we say, hey, you know, you would normally spend a half day filming for 50 grand or 100 grand or whatever it would be, right? We'll spend it with us and we'll hopefully create a business model and royalties that can be a $10 million company that can pay you in two years.

And we've had, you know, good success in this first year getting some massive names on board because it's like once they're as long as their agent gets it and then as long as they get it, it's like it's a no brainer. Right. Because I could I could really use you to talk to Jerry West, the NBA logo. It's in his 80s and probably Larry Bird. They refuse to do social. They don't care. Yeah. But the way you just said that, I try to tell them all the time. It is the easiest thing in the world. And they're both.

like, envying royalty, and one of them ever wants to do. Larry's girl, Phil, and I laugh all the time. She goes, no, he won't do it. Everybody's come to him. You can ask him. Doesn't care. Jerry West's just a super private guy and greatest guy in the world. He's like my father figure now and out in L.A., but it just, I said, get it. It's like you turn that jersey around, you're going to see a logo on the front of the jersey that's Jerry West. You know? He's, uh,

I told her I would start an Instagram page and just hold up a jersey to figure out what, or just have somebody screenshot the logo. That's it. Don't lie on it. It might just all take over. So what have you found like, um, for someone like people achieving success, people growing, how do they make sure they're growing all assets of their life?

together so they've got success in every area because you got to a good point of doing that right? 100% I mean I do a lot of work at it every day man you know whatever I did yesterday to stay sober and spiritual I had to wake up and do it all over again if somebody messaged me that I mean literally was suicidal from British Columbia yesterday that saw my Jay Shetty podcast interview which is over a year old and we're getting them into a detox you know I hear moments like that

and it kind of pulls me back into reality. I think there's so many, uh, techniques that have worked. When you're stressed, when you're overwhelmed, this goes for you too, because look, you still have days. I am for sure. Yeah. Get out of your own head. Yeah. Be of service to somebody else. It could be somebody in your office saying, no, that's true. I'm like, pull them into the office. Give them a little pep talks. What you just did energetically to manifest positivity in that person's life that day.

is incredible, but it also takes you out of your own head. And this goes for everybody. You know, for me, it doesn't need to be people suffering with mental health or substance abuse. Like I said, it could be someone in my office, a friend that I know has got a global issue or a health problem. I think it's the quickest fix to really get into that routine one day at a time to just almost make yourself like bulletproof to fall into, you know, some bad, destructive behavior. And then there's other things like I try to now

And I'll text you this one because you're going to love it. Say what I mean, mean what I say, and don't say it. First, anger. A lot of people, it's our mouth, it's our text message, it's the emails. You send it, guess what? You're going to pay the price. You are going to pay the price. Your day is going to manifest complete crap. You're going to cause an issue with the person on the other side. It might be like this. All these little things I've learned that

In the heat of an argument, and look, I could have disagreements with people on any given day, I'd try to stay at peace. I'd rather be alright than right. I like that. Because in five minutes, my ego and my big mouth, whatever it was that I wanted to say, here's the reality. I'm going to forget what the heck we were supposed to argue about first. Yep.

You know, and I think it's that, it's finding some, you know, spirituality, it's listening to people like yourself, like I said, and whoever it might be. Take that in first thing in the morning, you know, instead of, you know, I didn't know, just respect to them, what they've built is incredible, but instead of watching their Kardashian and different, you know, NBA players and athletes, like try taking in a guy like Jay Shetty, Lewis Howes,

you know, Tony Robbins, something that's keeping you nourished, good for your soul to start the day. The minute you turn on your Instagram or your TikTok or something that just, you know, elevates that mood, gets that serotonin and that melatonin level going instead of just being so zoned in on what somebody else might have. Yep. It's not healthy. It's just, it's just not healthy for the culture.

Yeah, I agree. I agree. I think social media is like the biggest toxin or the big, it can be the biggest opportunity, right? My life's been grown through the internet and I've done a good job navigating it, but so many people have not, right? So what do you do for you? It's more, I would imagine, just surrounding yourself with positive people.

Like, yeah, I am the successful people. That plus my environment. Like I said, I pay a lot of money to live on the ocean, create this atmosphere in my house where it relaxes me when I come in. Like yesterday, I had a super stressful day. Nothing crazy bad. Just like it was busy, super busy. And there was a lot of things happening. So in the afternoon, I could see it. I could feel it. So I actually went home early, which I never do, right? And I did the rest of my calls that day from home on the ocean. And I positioned

I position my house and the decorations and it's all glass on the ocean, floor to ceiling. So I build that environment is the first part. And then I...

people talk about controlling time right i control like not just time for sure but also how people are engaging with me and even my wife my mom my staff if the conversation isn't serving the energy that facilitates growth and change and positivity i end it i'm like put it off i'm like okay conversations daughter and i walk away and it's hard to do right but it's like i actually like what

Well, I don't listen so much to what they're saying. I listen to where I see where this is going. It comes from an outcome energy thing. And I just let that. Yeah, no, that's brilliant. I mean, that's a great tip for people. And the fact that you got a place on the ocean. So for people that are on there, they become billionaires like you are.

It's not about that. The private jets are blowing off steam and heading to Vegas. It's not about that. I went to that. I couldn't do nothing. I actually, you know, I wish not to get into the problem. Well, I said that I'd be there Sunday night on Monday morning when you fly back on your... Oh, yeah, private. Yeah, that. Ew. I actually avoid Vegas. It's ironic because a lot of my celeb deals are Vegas. Right. I fly to Floyd's house on Sunday morning.

I go to Vegas and say the office out, put me on my ocean. I'll take my jet ski to an island. I'll sit there for an hour. I'll play that a great trip. I still play basketball. Yeah. Yeah. Or I'll play basketball. Right? Like that in the sun. Right? Like to me, that's my thing. Like I quit drinking.

When I basically moved to America, I used to party like crazy. I was one of the popular kids at university, creating the parties, you know. And I actually ran nightclub events because I was an entrepreneur. I had like the big dog, all these events. But yeah, I knew entrepreneurship and business was my future. And I made a decision. I'm like, I can't do both, right?

And I made the decision, I'm very all or nothing. So I made the decision and I stopped and now I'm trying, you know, maybe one or two drinks a year. That's it. Well, think about it. How many ultra successful people can tell you, I met the most amazing contact that blew up my business to the next level at 11 o'clock at night at a nightclub. Yeah.

It doesn't happen. Hey, let's get on Instagram. Nothing happens after 10 o'clock at night if you're out, no. You know, if you're at a networking event, whatever, but even at the end, most people are so sure. Yeah, all the Highline dads are asleep. They're going to go at 8 o'clock. Why not? We say hello to them. We could say hello to them. Make the rounds. Yeah, and come back and talk to them. Exactly. Yeah, no, I think that's great because

What you just said and what we just talked about is not what social media shows, right? They show the millionaires puffing the bottles, doing the private jets, blah, blah, blah, blah, blah. But we know at a super high level, all the deals are not made there, right? All the success is not there. It's a nice dinner, maybe, and then it's done, right? This is good night. Good night. Clear time. Let's do it again. We'll catch up. Yeah, tomorrow. Whatever. Yeah.

It's just not reality. Yeah, the younger generation doesn't see it that way just because you see Diddy having his white party or Papa Fowl, whatever.

He ain't doing that seven nights a week, man. He didn't get to the point where he got to. Of course he's earned the right. He used to go show that, you know, once a month or whatever it might be, and chasing people like Matt LeBron or Drake. Like, they've earned that right. But what they do behind the scenes, it's the regimen. It's what they do at 6 a.m. every day. Let's do that once a month. Right? Yeah. Good. So what's next for you?

I think, man, like I said, I just, I want to just keep spreading the message of open recovery. And that's social media. That's the vehicle for it. Yeah. So I have to figure out a strategy with that. Maybe you can give me some guidance to really help get that out there. And I guess I'm excited about the new part of the business with PMG Global and really being a facilitator for the brands because I'm sure it's something you did.

you would go out and find the celebrities and, um,

It almost breathes new life into me. Yes, it is life. It's a switch, right? The cat retold and the cat said that the celebrities are all still there. You know, they're not going anywhere. But, you know, there's such extreme health. It ain't going to change their life. They don't do something for a couple months. But it makes me feel like young and alive again. And I surround myself with people like you and Bear and Dan. I can kind of get educated on the social component that I'm missing out on because, you know, I'm a little bit of a dinosaur with it.

But you've got the psychology, the connections, the networking, the mindset, the content side. So it's just taking it on that platform. That's all it is, right? And consistency, like you said. So where do people find you if they want to dive deeper? So Instagram is sejim underscore dp. The business website is princemarketinggroup.com and then my personal website is officialdanverprince.com and that's

That and Instagram is for anybody that really wants to reach out, open up to complete confidence, privacy. It will be me, respondent. And luck for anybody suffering and struggling.

Just now you can come out of the dark into the light because I'm living proof. Good. Love it. I mean, if this podcast helped change one life, instead of that, that's what I'd do. We can get one every one I do. And we will. And everyone, see where I'm going to call you off and tell you, bro, we've helped X amount of people today. Jay Shetty and I still will text each other from kids and Omar and, you know, Bradley. I mean, just all you guys. I can't thank you enough because...

Yeah, I understand people want to hear the coolness and the sexiness and celebrity stories and that's right. I get it. You know, I've had very charming. We'll save that for another one by Jax. But I, I, yeah, I've come to realize what my coolness is in life. Good. This is it. I can tell you're so passionate about it and you've worked through it. So yes, that's why you should, this is the place you should be. Nice. I appreciate you coming on, buddy. And guys, hit him up.

awesome episode we'll be back maybe in the future for some of the wild celeb stories we talked about online anytime yeah until next line next time keep living the red line i'll see you guys soon thanks dude take care