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cover of episode As they delve into the intricacies of marketing, discussing their unique niche and adaptation to changing regulations and on implementing geofencing for e-commerce, including pricing strategies and optimization techniques, Barbara Wardell and Ernesto Cull

As they delve into the intricacies of marketing, discussing their unique niche and adaptation to changing regulations and on implementing geofencing for e-commerce, including pricing strategies and optimization techniques, Barbara Wardell and Ernesto Cull

2024/4/3
logo of podcast Long Shot Leaders with Michael Stein

Long Shot Leaders with Michael Stein

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Barbara Wardell is a seasoned marketing and ad professional with a background in specialty medicine. Leaving behind a successful career, she now disrupts on behalf of small businesses at Cullari & Wardell. With a hunter-gatherer mindset, Barbara matches customers to her clients' strengths using GPS location data, significantly boosting foot traffic and online engagement. Outside work, she's a dedicated mother balancing business with a passion for life and family. ⁣ Ernesto Cullari, Chief Marketing Officer at Cullari & Wardell, is a multifaceted talent in writing, commercial photography, and directing. A pioneer in geofencing, he has an extensive background in content creation, ad management, and optimization. With experience in artist development for platinum-selling teams, ⁣ Ernesto's work spans various industries from entertainment to beauty and hospitality, with clients including notable brands like The Original Soupman™ and Chef David Burke. His expertise is showcased in his editorial writing for Fox News and his weekly columns in triCityNews.