Ep. 280

Are you seeing a decline in SEO traffic?

Kipp and Kieran dive into the disruptive impact AI-powered search engines are having on traditional SEO and how marketers can adapt to this transformative shift. Learn more about predicting future search trends, the role of AI in providing comprehensive answers without directing traffic to individual pages, and actionable strategies for diversifying your traffic sources to mitigate the impact.

Mentions

Perplexity https://www.perplexity.ai/
Claude https://claude.ai/
ChatGPT https://openai.com/index/chatgpt/

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Host Links:

Kipp Bodnar, https://twitter.com/kippbodnar

Kieran Flanagan, https://twitter.com/searchbrat

‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

I lost 30% search traffic to AI… What do I do? 27:01 Share

Marketing Against The Grain

Shownotes Transcript

I lost 30% search traffic to AI… What do I do?