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Marketing Against The Grain

Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of mar

Episodes

Total: 348

Bing’s market share is up by 15%. Google is down by 1%.Kipp and Kieran take you through the new AI r

People don’t want to follow brands.Kipp and Kieran are joined by Ankur Nagpal (Founder at Ocho) to g

Is Google going to get displaced in 2023?Kipp and Kieran are joined by Nathan Labenz (founder at Way

How will the biggest day in AI history affect the marketing world?Kipp and Kieran uncover all the AI

Change is coming faster than you may think.Kipp and Kieran dive into how you can defend your busines

How do you build a billion-dollar company?Kipp and Kieran are celebrating the 100th episode with a d

A.I. will forever change how we use technology and software.Kipp and Kieran break down how AI will c

Authenticity is overrated.Kipp and Kieran break down Seth Godin’s timeless advice on marketing. Lear

How do you differentiate a highly commoditized product?Kipp and Kieran break down how Liquid Death b

Is a podcast easier than a newsletter?Lenny Rachitsky joins Kipp and Kieran as they dive deep into t

Will A.I. kill humanity in the next 3-15 years?Kipp and Kieran take you through all the happenings i

CPM costs are down. Is now a good opportunity to target online ads?Kipp and Kieran give you their in

Can AI figure out what your customers hate?Kipp is joined by Meghan Keaney Anderson (VP at Jasper AI

Is it really worth it to spend $7 million on a 30-second commercial?Kipp comes in HOT with his react

It’s not too late to disrupt the YouTube game.Kipp gives you his top 5 predictions for Marketing on

Microsoft just made a HUGE announcement around AI and Bing search. Then a day later, Google made HUG

These principles will TRANSFORM your marketing.Kipp and Kieran give you their top principles that wi

BREAKING NEWS: TikTok is in conversation with the US Government to come to a regulatory compromise.

“Best Practices” is the #1 way to KILL your marketing.Kipp and Kieran dive into the top 5 misconcept

What makes someone a marketing-minded person?Kipp and Kieran dive into a 3 part framework to revolut