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441: How Personalized Marketing Can Evolve Your Companies Value with Dave Edelman
41:51
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2024/10/16
Marketing Today with Alan Hart
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Chapters
How Does Dave’s Passion for Jazz Influence His Business Approach?
How Did Dave Get into Personalization?
Why Did Dave Write This Book Now?
What Conditions Are Needed for Successful Personalization?
What Are the 5 Promises of Personalization?
How Can You Effectively 'Reach Me' Through Personalization?
How Does Trust Factor into Personalization?
How Can You Get Better at 'Delight Me'?
How Can Personalization Evolve Your Value Proposition?
How Do Past Experiences Shape Your Future in Marketing?
What Advice Would Dave Give to His Younger Self?
What Topic Do Marketers Need to Learn More About?
What Trends or Subcultures Should Marketers Follow?
What Is the Largest Opportunity or Threat to Marketers Today?
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