People are altruistic – even more so in times of uncertainty. This is what Charles Best, founder and CEO of DonorsChoose, has learned through 20 years of leading his nonprofit through the terrorist attacks of 9/11, multiple recessions, and now a pandemic. Through it all, he’s learned how to listen what to donors – and grantees – really want, and how to pivot to address changing needs. In the last few weeks DonorsChoose has completely reimagined how it connects grantees with the resources they need, and built a new platform to do it. Because the value of a donation, he says, goes far beyond what money can buy.
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