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cover of episode Inventing the Beauty of the Future: L’Oréal’s Stéphane Lannuzel

Inventing the Beauty of the Future: L’Oréal’s Stéphane Lannuzel

2022/8/16
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Me, Myself, and AI

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Stéphane Lannuzel: 我负责欧莱雅的Beauty Tech转型,这是一个涵盖所有职能和地区的全球性转型项目。该项目始于2019年,其愿景是通过技术革新创造未来的美丽,并使欧莱雅成为一家未来的公司。我们的目标是引领美容科技行业,成为该领域的领导者。为此,我们致力于开发各种技术解决方案,以改善消费者体验和简化员工工作流程。例如,我们利用人工智能和计算机视觉技术开发了虚拟试妆和皮肤诊断等服务,以帮助消费者找到适合自己的产品。我们还开发了TrendSpotter工具,用于检测美容趋势,为新产品开发提供信息。此外,我们还致力于提升员工的技术能力,通过内部培训项目帮助他们了解和应用人工智能技术,从而更好地利用人工智能工具提高工作效率。在人工智能应用过程中,我们也面临一些挑战,例如员工对人工智能技术的接受度和对潜在偏差的担忧。因此,管理层需要发挥重要作用,引导员工正确理解和使用人工智能工具。 Sam Ransbotham: 我们讨论的话题与我们目前正在进行的一些研究有关,这其中一个主题是人与机器协作的方式。我们对技术的期望与对人的期望有所不同,但人们的观念正在转变,开始将团队视为由人和机器组成的整体。 Sherwin Kodabande: (无核心论点,主要参与对话引导和提问)

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Stéphane Lannuzel discusses his role as Beauty Tech Program Director at L'Oréal, focusing on how AI is being used to enhance customer experiences through virtual makeup trials and personalized product recommendations.

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Stéphane Lannuzel has worked in the beauty industry for 15 years and now directs the Beauty Tech program at L’Oréal. His team uses artificial intelligence to improve customer experience in a variety of ways, including helping them try on cosmetics virtually and providing product recommendations. L’Oréal recently developed TrendSpotter, an AI-based social listening tool that tracks macro-influencer posts and other online content and informs the cosmetics, skin care, and hair products company of upcoming trends that can then inform new product development. Listen to this episode to learn how Stéphane sees AI, and technology more broadly, as a force of good and the enabler of more meaningful professional and customer experiences. Read the episode transcript here).

*Me, Myself, and AI *is a collaborative podcast from MIT Sloan Management Review and Boston Consulting Group and is hosted by Sam Ransbotham and Shervin Khodabandeh. Our engineer is David Lishansky, and the coordinating producers are Allison Ryder and Sophie Rüdinger.

Stay in touch with us by joining our LinkedIn group, AI for Leaders at mitsmr.com/AIforLeaders) or by following Me, Myself, and AI on LinkedIn).

Guest bio:

Stéphane Lannuzel is director of L’Oréal Groupe’s Beauty Tech program, which aims to personalize the customer experience through technology. He started his career in project finance in Australia at Caisse des Dépôts et Consignations, a large French bank, after graduating from École Nationale des Ponts et Chaussées (Paris) and Imperial College (London). He then spent seven years with Kearney, a consulting firm specializing in the luxury and consumer goods industries.

For the past 15 years, Lannuzel has been working in the beauty industry, first for Shiseido and then for L’Oréal, where he has been for the past seven years. He has held various positions in the role of operations director, most recently serving as chief digital officer in charge of Operations 4.0, a large-scale digital and tech transformation program within L’Oréal Operations. Lannuzel is also a member of the GS1 management board.

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