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cover of episode FROM FASTCO WORKS AND SAP - Growth Agents: The inside story of Sweetgreen’s rapid rise to the top

FROM FASTCO WORKS AND SAP - Growth Agents: The inside story of Sweetgreen’s rapid rise to the top

2023/10/10
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Mitch Reback
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Mitch Reback: Sweetgreen是一家快速休闲餐厅，拥有约220家门店，其使命是将更多人与真正的食物联系起来。他作为财务总监，主要负责筹集资金和分配资金，以支持公司的快速增长。他认为成功的关键在于平衡成本控制和增长战略投资，协调增长速度和基础设施建设速度，选择性地扩张，并建设团队成员支持和文化以支持增长。他还分享了公司在发展过程中遇到的挑战和经验，例如在纽约布莱恩特公园开设大型门店的投资风险，以及2015年对应用进行升级的重大战略决策。他认为Sweetgreen目前正处于发展的初期阶段，未来有潜力在美国开设数千家门店，并进行国际扩张。他还强调了公司文化建设的重要性，以及CFO在其中扮演的关键角色。 Mike Green & David Rosenberg: 他们讨论了Sweetgreen在过去九个季度保持了约20%的增长率，并预计未来几年将保持这一增长速度。

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Sweetgreen is a fast-casual restaurant chain with a mission to connect more people to real food.

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Mitch Reback, CFO of Sweetgreen, is one of the rising corporate financial stars who is helping to take their companies to the next level. When he started, Sweetgreen had 25 stores; today, there are more than 220—and Reback says the company is still in its “infancy.” In this podcast, part of the SAP-sponsored Growth Agents series), Reback takes a deep dive into his role as a growth agent. Capital is the engine that drives growth, and Reback says his job is to make sure the company has adequate capital to grow as well as determining how best to allocate it, including investments in stores, marketing, staff, and technology—or, as he puts it, to push innovation forward in a way that’s capital efficient.