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cover of episode Mr. Beast Reigns Supreme on YouTube

Mr. Beast Reigns Supreme on YouTube

2024/6/5
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On the Media

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Micah: 本期节目讨论了MrBeast成为YouTube订阅量第一的事件,以及这背后PewDiePie与T-Series竞争的历史。MrBeast凭借高成本、高点击率的游戏类视频获得了成功,而PewDiePie则因其视频中的争议言论而受到影响。 PewDiePie: (间接提及) 在与T-Series的竞争中,PewDiePie的视频曾出现反犹太主义和纳粹意象等争议内容,并因此受到批评和处罚。PewDiePie本人对争议内容的解释和回应在节目中被讨论。 Clay Shirky: 分析了PewDiePie争议事件的背景和影响,指出其粉丝的攻击性行为以及PewDiePie试图在“边缘”内容和不冒犯观众之间取得平衡的困境。同时,也分析了PewDiePie的粉丝群体和其行为背后的文化焦虑。 Crystal Abedin: 对PewDiePie争议视频中媒体断章取义的情况进行了分析,指出部分报道存在失实之处。 Kari Manati: 作为印度YouTuber,Kari Manati从印度视角解读了PewDiePie与T-Series的竞争,并谈到了印度观众对PewDiePie争议视频的反应。 Jess Rain: 从加拿大印度YouTuber的视角,评论了PewDiePie与T-Series的竞争,并指出这场竞争中存在的种族主义和仇外情绪。 Ethan Klein: (间接提及) Ethan Klein等其他YouTuber也参与了这场竞争,并对PewDiePie和T-Series的竞争进行了评论。 Lucian Wintrich: (间接提及) 右翼人士利用PewDiePie的争议事件来支持其政治观点。 Jordan Peterson: (间接提及) Jordan Peterson等其他公众人物也对PewDiePie的争议事件发表了评论。 Louis: 作为一名中学生,Louis从年轻一代的视角对PewDiePie和YouTube文化进行了评论,指出PewDiePie的内容质量下降,其粉丝的忠诚度也在降低。

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Something happened on the internet this week that was at once HUGE and also kind of a foregone conclusion. Jimmy Donaldson better known as Mr. Beast has been for many years basically the king of YouTube. But, as of this week, Mr Beast is now officially the most subscribed YouTuber in the world with 271 million followers at time of recording. His clickbaity game-show style videos, with their extravagant sets and giant payouts, have come to define this era of the site. 

Remember Squid Game, the Korean Netflix sensation? That show got around 265 million views. Mr Beast’s “real life” Squid Game video got 616 million views. 

That’s why he’s number 1. And there’s actually a very interesting history of jockeying for YouTube’s top spot. Mr. Beast has overtaken a giant Indian entertainment company, T-series (266 million subscribers) which had reigned unchallenged for years. 

In 2019, Micah worked with Brooke on a piece about the last time a big Western YouTuber went head to head with T-series. Back then it was a guy who was sort of the Mr Beast of that time, a youtuber known as PewDiepie.

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