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cover of episode How to go From a Hero to a Host

How to go From a Hero to a Host

2024/8/1
logo of podcast People Magic: How to Build a $1M Community

People Magic: How to Build a $1M Community
AI Deep Dive AI Chapters Transcript
People
G
Gina Bianchini
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Gina Bianchini: 内容创作者转型为社群主持人是许多人的目标，但过程中最大的错误在于仍然以‘英雄’式角色输出内容，而非促进社群成员间的互动。成功的社群运营不依赖于海量内容，而是通过精心设计的每月主题、每周计划和每日互动环节，引导成员彼此交流，分享经验和故事，从而建立联系并最终实现个人目标。每月主题的设计应围绕社群的整体目标，例如目标设定、能量管理、挑战克服等，并保持一定的新鲜感，避免内容重复。主题可以重复使用，不必有明确的开始、结束，让新老成员都能参与其中。一个月的主题可以设置多个，例如一个积极有趣，一个实际枯燥，以保持成员参与度。社群的价值在于人际关系，而非内容本身，内容应服务于人际关系的建立和维护。作为社群主持人，你的角色是引导成员互动，而非单向输出内容。

Deep Dive

Chapters

Shownotes Transcript

What the heck are people going to do together once they're in my community? Guess what, you don’t need 100 hours of content. Through monthly themes you can help people connect with each other, contribute to the community and achieve their Best Year Ever. In today’s episode Gina does a deep dive on the importance of getting your members talking to each other, sharing their stories and how to create novelty and prevent your community from feeling stale.