AI, Employee Equity, and Other Listener Questions
REWORK
Deep Dive
How does 37signals approach AI integration while exiting the cloud?
37signals does not currently use AI in their main products. They use AI tools like ChatGPT for development but avoid gimmicky AI features. They see potential in AI for querying data within their tools but prefer steady-state operations over cloud-based spikes.
Why does 37signals prioritize sequential product development over parallel work?
Sequential development allows for intense focus and motivation, which is crucial for innovation. It also avoids the switching costs and loss of focus that come with working on multiple products simultaneously.
How does 37signals manage multiple product lines with a lean team?
Initially, they rotate small teams between products, letting some rest while focusing on others. As the company grows, they form dedicated teams of two (designer and programmer) for each product, working in six-week cycles.
What advice would 37signals give to a founder deciding which problem to tackle first?
Choose the problem that personally motivates you the most, as motivation is a powerful driver for innovation and success. This approach can lead to faster progress and more meaningful solutions.
Why doesn't 37signals offer equity to employees?
37signals operates with a stable financial model, avoiding high-risk speculative growth. Instead, they offer a profit-sharing plan based on tenure, ensuring long-term employees benefit from the company's success.
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