Numerous factors can cause new products to fail. The biggest problem we’ve encountered is a lack of preparation: Companies are so focused on designing and manufacturing new products that they postpone the hard work of getting ready to market them until too late in the game. Today we'll discuss 3 of the key reasons products fail along with case studies so you don't make the same mistakes.

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Why Most Product Launches Fail 31:42 Share

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Why Most Product Launches Fail