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Rocketship.fm

Essential listening for Product Managers, Entrepreneurs, and anyone working in tech today. We break

Episodes

Total: 689

How Airbnb approaches SEO

2019/10/10

SEO, or Search Engine Optimization, comes in many forms. There’s the classic blog post optimization

Over the past 6 years we've had some amazing conversations with product people and entrepreneurs. To

Product Vision

2019/9/26

We explore what it really means to be a product-driven company. More than anything, it's an exercise

Product-Led Growth

2019/9/19

We are in the middle of a massive shift in the way people use and buy software.It’s been well over a

Product Marketing. The subtle art of describing your product in a way that excites everyone around y

Jobs to be done will change the way you think about product. It will change the way you approach use

Daria Axelrod Marmer, a Product Lead at Hubspot wrote about Killing it by Killing Features and we ex

Ryan Singer and the Basecamp team have developed their own methodology for product planning. For one

Mental models are simple expressions of complex processes or relationships. These models are accumul

Achieving Deep Work

2019/8/8

Deep work is the ability to focus without distraction on a cognitively demanding task. It's a skill,

In Bezos we trust

2019/8/1

Today we bring you the story of eBay and Amazon in the early 2000s, and how their fierce competition

A mental model is any concept that helps explain, analyze, or navigate the world. As product manager

Mental models are how we understand the world. Not only do they shape what we think and how we under

Data is powerful because it is concrete. For many entrepreneurs and product people, empirical data c

Build vs Buy

2019/7/4

Have you ever found yourself in the middle of where of those projects where you just go, I wish we’d

Today we explore the history of the Product Manager from it's early ideation by Neil McElroy to it's

Connie Kwan walks us through her philosophy on storytelling for Product people, teaches us the essen

Adobe's transition into a SASS company wasn't easy. It took two painful years of losses to transitio

Today we got a chance to sit down with Hunter Walk and discuss his career, what he looks for in foun

What’s the best kind of customer? A loyal customer.Today with breakdown how theSkimm has built and m