Facebook just dropped a bombshell update—starting February 19th, all Facebook Live videos older than 30 days will be permanently deleted. If you’ve been using Facebook Live to engage your audience, run trainings, or store valuable content, this means you could lose years’ worth of videos overnight.

So, what does this mean for businesses, content creators, and marketers who have relied on live streaming? It’s time to pivot and protect your content.

In this episode, you’ll learn:

1. Why Meta is making this change and what it means for content creators: Facebook is shifting focus to short-form videos like Reels, changing how content gets prioritized.

2. How to save your existing live videos before they disappear: Once deleted, they’re gone for good—download and back them up now.

3. The best ways to repurpose your content for Reels, YouTube, and other platforms: Long-form videos can still thrive on YouTube, Instagram, and LinkedIn.

4. Why this signals a shift in Facebook’s strategy and how you can stay ahead: Meta is prioritizing engagement, so creators must adapt their content strategy.

Don’t wait until it’s too late! Subscribe to Rocky Mountain Marketing and visit katiebrinkley.com to future-proof your social media strategy today!

Turn your long form videos to short form videos!

https://app.submagic.co/invite/DN1GwQEi

Learn more about Katie and Next Step Social Communications:

Speaking: https://katiebrinkley.com/

Website: https://www.nextstepsocialcommunications.com

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

#FacebookUpdate #SocialMediaMarketing #LiveStreaming #ContentStrategy #FacebookLive #DigitalMarketing #SocialMediaTrends #MetaChanges #MarketingTips #ContentRepurposing #YouTubeMarketing #ShortFormVideo #SocialMediaGrowth #BusinessMarketing #VideoMarketing

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Big Facebook Updates! What You Need to Know. 10:51 Share

Rocky Mountain Marketing- Digital Marketing, Social Media for Entrepreneurs

Shownotes Transcript

Big Facebook Updates! What You Need to Know.