SPOS #99 - What You Never Knew About Consumers Online
50:15 Share

Welcome to episode #99 of Six Pixels Of Separation - The Twist Image Podcast). My conversation with Brett Hurt) from Bazaarvoice) could well provide some of the most fascinating insights into Consumers, and how they buy online that I have ever heard. We recorded the conversation at the Shop.org) Online Marketing Workshop) in Phoenix, Arizona this week. My guess is you will have more than a handful of moments where you will have to rewind the Podcast to digest the information and stats that Brett provides.   There's also some overly-flattering feedback from Jeanine Arnopoulos) over at Pastor Paul’s Mission), and Jay Berkowitz from Ten Golden Rules) offers up some really cool (and free) online tools to make you a more effective Marketer. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #99 - Host: Mitch Joel).

Running time: 50:15.

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• Check out my other Podcast, Foreword Thinking - The Business And Motivational Book Review Podcast) - sponsored by HarperCollins Canada).
• Foreword Thinking - Episode #9) featuring Beth Lisick).
• Beth's new book is: Helping Me Help Myself - One Skeptic, 10 Self-Help Gurus, and a Year on the Brink of the Comfort Zone).
• WebCom Montreal) – May 14th, 2008.
• CMA – Canadian Marketing Association) - Digital Marketing Conference.
• Avinash Kaushik) - Web Analytics - An Hour A Day) - Occam's Razor) - Google).
• InfoPresse) – Web Analytics Day) – April 16th.
• Montreal Geek Dinner with special guest Avinash Kaushik) – April 15th.
• CMA – Canadian Marketing Association – National Convention and Trade Show) – May 12th – 14th.
• Seth Godin).
• Dan Ariely) - Predictably Irrational).
• W. Mitchell).
• Penelope Trunk) – Brazen Careerist).
• Shop.org) – Online Marketing Workshop) – April 7th – 9th – Scottsdale, Arizona.
• ACA – Association of Canadian Advertisers) – Continuing The Conversation.
• Joseph Jaffe) – Jaffe Juice) – Life After The 30-Second Spot) – Join The Conversation).
• Audio Comment - Jeanine Arnopoulos) – Pastor Paul’s Mission).
• Hearts Of Fire Podcast.
• David Weinberger) – Joho The Blog) – The Cluetrain Manifesto) – Everything Is Miscellaneous).
• Audio Comment – Jay Berkowitz – Ten Golden Rules).
• SEO Quake).
• Compete).
• SpyFu).
• SEODigger).
• In Conversation with Brett Hurt) – Founder and CEO - Bazaarvoice) and former Founder of Coremetrics).
• Six Points of Separation – Six Things You May Not Know About e-commerce:
• 1. Seven trillion dollars.
• 2. $204 billion in 2008.
• 3. Bad reviews help.
• 4. High/good reviews.
• 5. 85%.
• 6. Trust your consumers.

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Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #99 - Host: Mitch Joel).

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