We’re delighted to welcome back Convince & Convert Founder (and OG Social Pros host) Jay Baer onto this episode.

Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:

Salesforce Marketing Cloud

ICUC

Full Episode Details

We love when things come full circle on Social Pros!

On this episode, we welcome back Jay Baer, founder of Convince & Convert, OG Social Pros host, business growth speaker, tequila influencer and…well, the list goes on!

Jay explains his study, The Time to Win, and how social media teams can provide the speed customers want.

He gives expert advice on social teams’ responsibilities, the role of social in business and navigating changes on channels.

Plus, he reveals all about his fast-growing tequila-related content on TikTok and Instagram. This man never stops!

Oh, and there’s plenty of Jay Baer-isms too!

In This Episode:

0:00 – Introduction
4:43 – Introducing Jay Baer
6:25 – What Jay is up to now
11:03 – Download Jay’s report, The Time to Win
11:50 – Unpacking social customer care in 2023
14:42 – Benefits and drawbacks of live chat
19:22 – How social pros can enact his advice
25:06 – Future book plans
27:09 – Jay’s foray into creating tequila content
30:20 – What he’s learned from working with brands
33:46 – Coping with shadow banning on social
35:29 – How can creators take control of data?
37:46 – Trademark Jay Baer-isms!
38:59 – Jay Baer’s final two!
42:41 – Outro

Resources

Schedule a consultation with ICUC
Grab your free Social Media Audit Bundle
Jay’s website
The Time to Win
Follow Jay on LinkedIn
Follow Jay on Twitter
Follow Jay on Instagram
tequila.jay on TikTok
Tequila Jay Baer on Instagram

Visit SocialPros.com for more insights from your favorite social media marketers.

Jay Baer on Why Now Is the Time to Win 44:03 Share

Social Pros Podcast

Shownotes Transcript

Jay Baer on Why Now Is the Time to Win