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cover of episode Ep 165: Do This To Quickly Increase The Downloads For Your Podcast

Ep 165: Do This To Quickly Increase The Downloads For Your Podcast

2023/12/19
logo of podcast The B-Word with Joanne Bolt

The B-Word with Joanne Bolt

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Joanne Bull
Podcast strategist and community builder known for her innovative approaches to increasing podcast visibility and engagement.
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Joanne Bull: 本期节目分享了四个快速提升播客下载量的实用策略。首先,建议每天花5分钟时间浏览目标听众所在的Facebook群组,寻找与自己播客内容相关的提问或讨论,然后在评论区分享相关剧集链接,为听众提供价值,从而吸引更多关注。其次,创建针对不同听众水平的落地页,并在虚拟或线下网络活动中分享这些链接,以提升播客曝光度。再次,在制作免费资源时,除了提供核心内容外,还应在其中添加指向其他相关剧集的链接,引导听众收听更多内容,培养用户忠诚度。最后,在播客剧集中加入号召性用语 (CTA),引导听众收听其他剧集,增加下载量,并提升用户参与度。这些策略不仅能提升下载量,还能建立与听众的良好关系,展现自身在该领域的权威性。 Joanne Bull: 通过对播客下载量数据的分析,可以有效地了解哪些内容更受听众欢迎,从而改进内容创作方向。同时,不要局限于传统的推广方式,尝试一些创新方法,例如利用Facebook群组、落地页等,可以达到事半功倍的效果。在提供免费资源时,加入其他相关剧集的链接,可以有效地引导听众收听更多内容,提升用户粘性。此外,在播客剧集中加入CTA,可以引导听众收听其他剧集,增加下载量,并提升用户参与度。

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Joanne discusses her obsession with podcasting and how it can grow your business, emphasizing the importance of understanding your download numbers to tailor content effectively.

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🎙️ If you are a podcaster, or even just on social media, then you know what it feels like to always be striving to increase that follower count! I admit I can become a little too devoted to it myself, but not in the way of a vanity metric. I check my numbers often and measure them accordingly to determine that the content I’m producing is really resonating with my audience. When it comes to increasing visibility for your podcast, I didn’t want to do it the way everyone else was doing it, so in today’s episode I’ll be sharing my secret sauce on what you can do to gain visibility and up those downloads! 🔑 Key Highlights:• Utilizing facebook groups in a short time daily, by offering the value to ideal listeners from your existing episodes.• How I use landing pages for virtual networking calls and in person events.• Popping multiple links throughout your freebies to bring listeners back to the podcast.• Tying CTA’s into your episodes referencing older episodes as a benefit for both new and old listeners. I hope you are inspired to put one, if not all of these tips, into action within your podcast in this next year!  Plus, if you've got an entrepreneurial friend that needs this goodness too, go ahead and share this episode with them! You’ll be doing both of us a favor! 😍Don’t forget to get today’s FREEBIE here: www.podcasther.com/fourways)Episode Mentioned:Ep 154: Behind the Scenes of Creating a Freebie for Your Podcast)

Is your podcast looking for a home? Take a peek into the women of the Podcast(H)er Network.) We exist to help women podcasters make more money. I can't WAIT to welcome YOU inside the Podcast(H)er Network!) www.podcasther.com