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cover of episode How to Survive Creator Burnout and Still Scale (Karat Reshare) | Ep 888

How to Survive Creator Burnout and Still Scale (Karat Reshare) | Ep 888

2025/5/19
logo of podcast The Game w/ Alex Hormozi

The Game w/ Alex Hormozi
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People
A
Alex Hormozi
从100万美元到10亿美元净资产的商业旅程中的企业家、投资者和内容创作者。
E
Eric Wei
Topics
Alex Hormozi: 我认为创作者经济正在蓬勃发展，但许多创作者未能充分利用其潜力。我的核心观点是，创作者需要像企业家一样思考，而不仅仅是内容生产者。这意味着他们需要关注业务流程、系统建设以及如何将内容转化为可持续的收入来源。我强调了内容作为竞争优势的重要性，特别是在私募股权领域，通过内容营销可以显著降低获客成本，并建立强大的品牌影响力。我将创作者分为文字创作者和视频创作者，并认为成功的关键在于找到适合自己的变现模式，无论是通过赞助、联盟营销、投资合作还是自主品牌。 Eric Wei: 我认为有粉丝不代表有影响力。拥有大量粉丝的创作者账户可能没有影响力。创作者需要思考如何将粉丝转化为实际的业务成果。

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In this reshare from his interview on Karat with Eric Wei, Alex (@AlexHormozi) breaks down what it takes to build media that lasts and how creators can go from content grinders to long-term brand builders without burning out or selling out.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast, you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.

Wanna scale your business? Click here.)

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