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cover of episode Mastering Sales in 2025 - Winning Strategies with Sam Wakefield

Mastering Sales in 2025 - Winning Strategies with Sam Wakefield

2025/5/23
logo of podcast The Home Service Expert Podcast

The Home Service Expert Podcast

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Sam Wakefield
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Tommy Mello
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Tommy Mello: 我认为为了成为行业专家,我们需要每天磨砺自己的技能。就像我们已经忘记或者从未学过,为了成为专家,我们必须不断磨砺自己。这是一个每天都要做的事情,而不是只在周日做一次,然后期望它能持续整个星期。 Sam Wakefield: 我认为客户遇到的问题可能反映了我们自身的问题。如果我们总是遇到需要三个报价或者总是犹豫不决的客户,那么我们需要反思自己的购买习惯。我们是否也在吸引这些问题到我们的生活中?

Deep Dive

Chapters
This chapter emphasizes the importance of continuous learning and daily improvement in sales, especially in the HVAC industry. Sam Wakefield shares his experience and highlights the importance of self-improvement and internal growth to attract the right clientele.
  • Daily learning is crucial for sales expertise.
  • Internal growth is paramount before helping others.
  • Attracting clients mirrors one's own buying habits.

Shownotes Transcript

Sam Wakefield discusses the importance of continuous learning in sales, particularly in the HVAC industry. He emphasizes building strong relationships with clients, understanding their needs, and the emotional aspects of selling. Sam shares his journey in creating Close It Now, a sales training company, and highlights the need for a shift in the home service industry towards better pricing strategies and valuing quality over cost. He also addresses common pitfalls in sales processes and the importance of starting with sales training early in business development. Ultimately, Sam advocates for a service-oriented approach that prioritizes the customer's experience and satisfaction.

  Don’t forget to register for Tommy’s event, Freedom 2025! This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025.

  For more details visit freedomevent.com)

  00:00 Sharpening the Ax: The Importance of Continuous Learning   02:14 The HVAC Industry: A Foundation for Sales Mastery   04:00 Building Relationships: The Key to Sales Success   09:57 The Birth of Close It Now: A New Approach to Sales Training   13:54 Upleveling the Home Service Industry: A Call to Action   19:04 Pricing Strategies: The Value of Quality Over Cost   27:03 Common Pitfalls in Sales Processes: Building from the Ground Up   32:50 The Value of Service and Pricing Integrity   35:01 Essential Sales Advice for New Professionals   38:06 Understanding Customer Needs vs. Wants   40:01 Restoring Trust in Sales and Home Services   42:00 The Importance of Consistent Training   47:05 NLP and Its Impact on Sales   51:36 The Art of Follow-Up in Sales   58:11 Recognizing Buying Signals in Sales Conversations