Kid Rock
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There was a pointing which kid rock went from being a musician to an icon to a one man movement. And that's a friend of bars. And and that was when we want to sit down once again with him in studio and check in on how he's doing changing .

amErica .

to see to see you so ah remember doing my texture for bed one night and I read that bud light has decided to go training that's kind of distressing. The next day, we think twelve hours later, you release the video of you executing the bud late with the car bean.

Fuck but light and fuck and has a bush. Have a terrific day.

Um and then months later, budget effectively apologizes, doesn't go to business close to two bottle plants, but IT is turble for the guys to work there. But then comes back in hand the u fc one hundred million dollars basically to say we're sorry, we will get Better.

That seems like a win to me. I, I, I got work still to get some of that basis. They lost. And I think to get him back, I know i've said a few times, i'd love to see him get triple friday. And I 是 hit IT head on， kind of make light of the situation self application, you know but um you know at the end of the day, when you step back and look at like, yeah they deserve the black I and then they made a mistake.

How didn't you know you move so fast? And I mean, a lot of things.

it's like a lot of people just pissed me off was and I kept you not keep a lot of beer and properly, a lot of light beer, but life was wonderful and was like, I know who my consumers are. Yes, I was a do a little marketing in my folks. You know, I was pot out for me, but also for excuse, get my machine.

I don't have some fun but also to make a statement like a lot of us, I cool with this. You know, I believe a lot of people fought and died for people's right to be whoever they want. But when you're that type of brand, you know who your consumers are, you know this kind of started.

I think I thought about the move part of their corporate offices from same Lewis to new york city. They okay, then they start hiring in these iv league progressive, you know, people to work form who don't know shit about working class people in middle amErica is body. And so somebody was henhouse the right and high minis, number one, and fox kids in, yes, he was a mistake.

So do I want to hold their head underwater and drowned them because they made him? Mike, no, I think they got the message like hopeful. The other companies get IT too.

But you know, it's of the day. I don't think the punishment of the day when getting at this point fits the crime. It's like I would like to see people back on board and become bigger because that's the amErica I want .

to it's Better to improve, destroy yeah so that seems like a win. And we have Cameron.

you said, what would that say about us is like, mind people yeah who were like, hey, cut out what's matter with you you know, if we brought them back up you know, that kind of the amErica I wanted live in like it's not wrong with given a banking. You know, kid does something wrong. Mabe harm themselves, but IT will be hank for the rest of life.

You can know someone gets total lesson. They say, we made a mistake, art man, to move on. I mean, we've done IT for, ve done IT for a whole lot worse. Some.

what about and germany drop two adam bombs on japan, then you rebuild IT. Then you become Alice. Say enough.

You know who's getting hurt now? Boycotting and stuff when people make mistakes. This cancel culture. It's a working class people who don't have any dog in the fight.

Yeah, it's like we don't hurt these people, you know, message that are just move on. Here's a bag eyes put on that channel. Let's talk about IT.

right? I know that is not a blood like you're drinking. I saw that getting bored if you had one.

Since this all started, my life has become bud light. I get stacked to the sales because everyone of my friends thinks it's a joke to bring IT twelve back. You just got a lot of free beer of my golf bag. You know, they pop up everywhere and say, it's kind of become, you know, a fun thing for my friends and up IT get a free beer that way. So that's like .

you remain criteria, cold free coding free. Trump, you've seen trump a lot recently. How's he .

doing on earth? He's doing great. It's incredible. You know, we just spends the time with them.

What you need to more fun than anybody. Video back and walking the ring was. This is a great day of my life. I ve.

which one I was so much fun.

Zing, I love, spent a time with him. Get to know him. Sce, he became present the first few months. Have a dinner with the White house, willing.

M, and from there on, we've just really hit off, I can relate to win a lot ways is somebody who might be got to turn a little bit, say, was not his mind. But you know, I think if you look at his track record and who he is as a whole, it's a lot more good than than anything. I think people, you know, I could go both ways out.

We see with me, you go on the internet and you can make me out to be some razing wall party animal who just has the middle ers in there and doesn't care or you can see someone who is a single father who love s his family of this country does a lot of anthropic. It's all there for the taking. And you know, I tried to see the garden people, I haven't always executed that correctly or he was not. But you know, whatever IT is what I give IT, it's a hundred percent real well.

So without like betraying the details, your conversations you've been with the good, with trump a bunch time since he got and died in the world is kind of crashing around him. How does he .

seem can tell really. I mean, we we're golfing and we're hanging out in different scenarios here and there at some. His spirits are always up. And his his talking about this country, he's always talking about this country and how he wants to win for he likes to win in anything yeah but anything we're golfing like I want a little box from the u fc. Think he was too .

happy about that.

But would you get on? We were back up fights, you know we just picking guys, you know, to make IT more interesting yeah and ban somebody that in that office, in any office that wants to win for this country. Woman, I ve never seen anybody he wants to win for this country like decade. And I think we'll see anything like in our lifetime means the greatest president.

We've and he's unaffected in your experience by everything that's happening.

Is he pissed off? sure.

Yeah but he doesn't seem broken and .

I don't want to speak out of school, you know but you know yeah who's not going to him and how a little bit about the people that are doing this to people in new york is a frequent joke yeah I mean, one google search on zillow property in pom bees is like a couple acres. IT comes up on the water so it's two hundred million dollars and y're like my was seventy nine.

It's like what you are stupid son of a bit if you say that yeah you know he gives out IT takes loans from the bank where ever pay back everybody makes money. There's no crime here. Yes, you know there just it's completely anybody who can see the fucking in with them, just blinded.

Yeah, I know the guys speaks out eternal little bit of some things I can relate. Yes, I do IT myself quite often because I if I just say what's on my mind and I can get that, but I know how you look at his track, rick, and what he did, and how he had this country fired and all cylinder when he was in office. Everybody work in military.

Strongest is leading with strength. And porters, you know, under control, just energy independent, you know, go on and on. I don't get that. You know, I understand is that IT seems like it's a lot of women like in my life is just like I don't like the way talks.

I come on you you not put him in the office to hear him talking ized how many years if we had to that people that IT seems like everybody, you know, because everything is very polar ized. I get IT and speak at a blood light. It's like I wish those guys could take this opportunity.

Maybe they could start a little civil discourse with the negative, the tap into him. Maybe they could figure out away with their beer to kind of maybe bring people together a little bit. I don't know. I don't think we're to hire me ahead .

of their marketing in any yeah, well, I like my, by the way, to the first call you after you opened up on with a machine .

gun now this spent some distributors yeah, who know, you know, who claim that they know the people top in the day I said, mean, I set down with anybody, anytime and you know we actually got to talk to the CEO me and trumpet the other the c fight understand my I recognized yeah you really not 是 get of voting something thumped in on my and I do behind this as a CEO of and hts their buses like I give some something like let's go and actually was a really conversation the that dude seems Brendan， he's it's going to C, I, A, he was a marine yeah he says when he got the videos and me shoot up the can, he was hunting the texas, something you sound like somebody had be friends with.

Like, how would you guys get this so wrong? You know, I hate speaking, I to turn what I have conversations with people, but I don't think, remind this, I was like when you did that more and show were you coached and was like, I was I was like, fire that fucking in person I was terrible as like they asked you at one point. Like if you have the chance and can again, you said and you go off in the sweeping, supporting me, A, B, C, D, L, G, B, Q for twenty five, what you do, am I going off to throw body of the bus?

I have to do is say, while we want everyone to enjoy a beer, we know who our consumer is, and we got that one wrong. We're going to double down. We hear you are bad to say that everyone would burn like, okay, you still got to eat a little cruel. It's it's like you you've ever had infidel your life. It's like you can't go to the person just kind of sweep in under the rug in you buy a new ring or a car and think it's going to go make your car just put out of the .

road through money because going go away .

some point you like, look, I shrew up, I get one wrong and then you probably still got to get some cruel for a while, which I think they have. You know, like I said, it's like I don't want to be the face of crushing working class people's jobs, no jobs with their lively, who you know, people's livelihood, what you know, people losing their jobs at any level.

Two bottling plants, clothes.

That's shocking because they screw up. They made a mistake, right? I'm over IT. You know, i'm like I said, not going. I am not type of person to kick a man was down.

I agree completely, completely. Have you went up a dalley partner?

You known her throughout the years. Here, there you up friendly with her. She's one of the greatest people on earth, really.

You know anybody so positive in your life? And you know, speaking of dally will get SHE called me about doing the song sh'd rote, a song that he wanted do with me, which erotically is about me cheating on as you ever treat. Runner, no, I haven't had the opportunity.

I haven't have been given that opportunity. Yeah, that was used as a sweet test lady. You know, just read something like her was i'd never heard the word hate come out from mouth and he just doesn't exist with her. SHE is just too sweet, too great and I where he said, I hate cancel culture. I mean, that is summer upright there.

I think, I think most people, reasonable people, you get your small percentage of extremists on both sides of the thing, and they make the most noise and they get the most headlines because, you know the most polar ized and get the most clicks and views. I get IT. I played the game a little bit myself.

I'm guilty of IT. But I think most people, you know, level headed people with the thread of common sensor IT are sick of all the stuff. Cancel culture in this. You know, god forbid if you say something that's a little bit wrong or roughly somebody you know for others and you're going to lose your job or .

your social standing, you think away reached to speak.

I think IT has you know it's going to be it's going to be tough with the score in this election year yeah because it's going to a get real polar arison again.

And I don't think it's a bad thing in politics and always kind is yeah but everything else, it's like all my friends who are democrats o and my business value of him yeah i'm the one that's the diverse one yeah I clear the one day you want inclusion you know they don't want to include me here, people on their talk shows and all the stuff anymore sly, i'm the one that needs inclusion. I'm the weird one here. I don't fit the narrative and in in this place of all these hollywood and entertainers and singers and stuff .

like that doesn't tother you at all though, but has IT affected your relationships and never heard you say that in.

has no, I think maybe one relationship that's about IT. But anyone I talk to ever over for dinner, hi, with the things definitely. Like, we always find more common.

Yeah, I like, I love trumping. Like, I can stand again. Like, cool, you move on for something else. Yeah, when we find some other things .

that are common. So I mean, delhi partner took some crap for working with you. SHE isn't seem to care.

Now I think he handled that beautifully. She's like, I love everybody. Very simple answer. I mean, that's what I took away from. And he said more than that I had took away, he said he loved everybody. I was really proud to color front of demo, and I think we need more that this country, especially coming for people like me, because I know sometimes I am the polarize.

we do the machine on.

我 这是我 还 问 你。

We go in true with the summer.

Thank you for asking. So mr. Jason, alan are doing, um what's you like, Jason and great and only for years and he was first coming up.

Great guy. great. Tell the saga musician. So we're going to do seven festivals. I see a need when I partnered with these people. Premier entertainment is called rock the country.

Rock the country that see me for a big portion of country that's underserved entertainment lize. And that's pretty prevalent when you see the success of shows like yellow stone at dark dynasty, things like that. People are disturbing for you.

So we want to go out and give me, you know, hard working people that love this country, a music festival, something for them like, you know, come show your patch tisn't, just like they do with my show. We do with the force of people. You know, we got different line up, and there are seven small towns.

What are they? It's places like a califonia, a mobile, alabama. Yes, rome, georgia. This can tucky Carolinum like rocking. Roll up in two kind of my memory.

That's prety good.

Actually it's not bad, but there's seven of them. Rocket country and then know people like maranda lama aren't certain show high waves june or letter skinner rally gobert travis treat nelly, they can rds regret and walls son, you know, howcast characters, which I can say just trying to provide something for, you know, these smaller ounds when we have a lot more freedom to do things that we might not be able to do in the bigger cities, and especially to work with the local people there, whether this could be the case, firefighters, the city counters, whatever.

We had all those people actually, to my house in nashville, start get on the same page, because we want to make this experience great for these people. And I was, and we came up with idea, let's have people who want to come from these towns, from these states. Some were senators, some were police chiefs, like I send city council mayors.

Let's have not break bread and just talk to trying to get on the same page so we can try to create a great experience for people. Make a mistake. We would like to make some money out of this endeavor.

We want to be win, win. We want the cities to win. You know, try to give back and do something good.

Onna, sell out. I mean.

the presales when I sell the game.

So seven shows.

does that wear you out? Well, also doing first, I did another business deal with the pbr. Who knows the radio? Yeah, professional ball yours.

We're doing kid rocks rock and radio and eighty statement stadium and deals. We're gonna radio teams competing at each other. And then i'm going to do music. I'm going to try. We're still figured out out.

I want to make more creative than some of the radios we played the past where the radio happens and then you play the show yeah, i'd like to kick the show off and I have horses ripping around american flag. Place them in the middle and like I mean, i'd like to put like medals on many balls. Yes.

you know that A D and down .

now everything's a lot and that's true. So that's we're doing going to play stages again this year, which have played off and on for less twenty seven years, and that's my year, but it's .

nine shows that's amazing.

Work less make more work.

So the radio have you ever been on any of you written?

We have courses that you .

not get on table.

no. Not born, jump out of a plane and I got up and sixteen, i'm good, will be right here when you've had enough risk. Yeah, I made IT this far.

I mean, just like big picture, you've not change your views without all this last six years. You've been really directive. You lost anything. I mean, it's it's kind of .

mazing stories funning I was joke and like now do or say something, it's a little outrageous. You know it's people's parents at a point level and somehow they give me more money for so .

you've never you can't I mean, probably be the only person who has changed his views.

And I like i'm open to change in my views. You know I don't know at all. I don't claim to. I'm not the .

pied piping. I wrong.

I'm cool. Love to go back. But I yeah had that one wrong and remember what it's happened. But i'm not bigger than that.

But you know if this was i've been the same way since I was Young, since my will, my first successful devil without a cause CD came out. I was run of my there's little fingers on the city that have been changed. I have changed.

Now you're not allowed to say that or do this. You have to be politically correct. Mobile light.

And I know fun. So if you just like ignore IT IT just doesn't affect .

you was at the lesson, you know, I live by my my model, which a good friend of mine, excuse me, rev, run one of my heroes and music told me years ago from one dmc go where you celebrated and not tolerated.

yeah. And that's what I do.

That's why choose to spend my time and you know and thank god you know have always been so big about family friends because it's the oldest ly show end of the day, that's what's really there for you. And i'm blessed every day to have greatest family and greatest friends on earth and i'm glad that, you know, i've really didn't let all this mad is given away that, you know, boys tried to be there and take care, lemon, and even there from me, really, that's.

And I met someone. Woman, I think that shape, but I judge a man by his dogs. Probably tell from this camera shop that you brought a couple of your boykins here. You, can we mean you've got two spaniels here? Can you introduce .

one of them? This is delta .

here by you. OK. xy.

so.

These are weekend.

is he is how .

how old is he is .

all now, was he then? That's amazing. Is that.

Do you go .

everywhere with them? Ah my family say that goes everywhere with .

are you bring in one tour?

No select cities.

Maybe they don't like the two.

I have free smile a bit. All that delta, she's trained on bird, so he dose yeah.

So there are amazing, amazing bird dogs. If you were to sort of since you're pretty good calling stuff the next year, like a year from now will be november twenty, twenty four, what things look like.

I hope they look like you trump s back in office. And I love that we control, you know, congress. And I be perfect for me.

but. That's so difficult for me here. You know, I know what I support in my views, but that later dam is what IT comes to politics.

Yeah, anything I don't want I like, I know at all. You know, I do study IT. I probably watch a little more news and I should yeah, I got my views, but it's going to be interesting.

I just don't see how I, like everyone is talking about like a camera buying against trap. That's impossible. worse.

And if guy forbids, something did go wrong and by one thing would be for no other reason and just people's hatred for trump yeah no one. People just policy. No, I don't need my president to be a saint. It's get the job. We haven't .

had any those I don't .

think no no, I don't think so. I don't know.

But you said that if you were but like you would run a campaign bringing people together over your .

product or maybe they should make a blue hat that just make bud like great. Again.

good point. But I mean, do you see like the division getting Better or worse?

I honest, I I would hope, and he gets a little Better. Yeah, I see that with my friends, like I said. And to go on dragon about, I got the most diverse band out there.

Yeah, we have why people, hill bill, we have black people. We have gay people. We have fea.

White people in hilbrun is in two different categories.

But I see IT just with with my band where we will get a long will joke about each others backgrounds and colors or sexual preferences like we just give each other shit all the time and we get a long we're like family. We're not all these bands, just each others throats. We all love each other, always have.

We accept the world different and world just cool. As I keep saying this, it's like no one cares if you gain more will get gave family members, friends, co workers. It's like just shut a lot like i'm not going like, oh, your gay, I made a clap louder for you.

Alright, just be cool, be gay. Set up is fine. No IT cares.

You know, the trend gender thing is just a weird one. I don't you know. It's like, leave our kids out of the number one. But you know, to me that looks like a mental illness, you know, that's what I see. But at the same time, like that that you want to be about of people fought and died for, go for we can exist.

You know, the same public spaces bit you know you're going to be my first call to take out for night out on the town for how we bit. I'm probably nine years. It's fine.

Yeah that's OK. And if you're different and you wear, make no mistake, you get treated differently. What I was had my hair up to here and my pants sag and run IT around, you know, talking jack, you know, people, game crowd all the time, you know. But I was trying to be seen. And if you want to be seen and you're going to go be different like that and that hair bloom, people can look at you different people little bit you know whatever happened, sticks and stones yeah you know everyone's like he teased me, i'm onna cancel you see you i'm going to tell you it's like we're raised of army were raised like a complete and they know generation of fucking polices.

but they can go on forever right now.

The pencil Molly swings, i've seen that you fifty two years old, i've seen that life .

pending m swings yeah .

so last question .

before we go get a cigar with your friend john daily, if you were to give advice to you, a twenty two year old trying to enter the public sphere right now.

what would you be? Uh, what what sphere entertainment.

Other one, you know you you're the guy who wants people to look at you. okay? You, well.

number one, work your ass off and be good at what you do. Be the best at IT. And that takes a lot of time.

Mean, fifteen years, the trenches right around and vans with a uhl trail playing every little gig for, you know, fifty people. This said the other, you know, please, to ten thousand hours. I think it's twenty thousand.

yeah. Work your boat off and try to be the best of what you do. Study your craft.

Be knowledgeable about IT. Surround yourself with good people. Don't know, I would knock your heads. I doesn't .

lead to commit good spots.

No, IT doesn't. So you .

know so work hard. Don't think that was your heads.

Yeah and we got what you do, be the best of what you do.

Bob, thank you.

Thank you.

Good see i'm coming the summer.